Title: NEW ZEALAND RALLY CHAMPIONSHIP
1NEW ZEALAND RALLY CHAMPIONSHIP FORD FIESTA
SPORTING TROPHY BEN JAGGER SPONSORSHIP
PROPOSAL 2008
2BEN JAGGER SPONSORSHIP PROPOSAL
NAME Ben Jagger Age
18 Years Co
Driver Ben Hawkins Age
22
Years Occupation Apprentice
Auto Electrician Long Term Goals To
drive competitively overseas. Short Term Goals
To compete at the following rounds of the
New Zealand
Rally Championship for 2008. 1.
12th 13th April Rally
Wairarapa 2. 10th 11th
May Rally Otago
3. 7th 8th June
Rally Whangarei, (FIA APRC) 4.
26th 27th July Rally
Hawkes Bay 5. 28th 31st August
Rally New Zealand, (FIA WRC)
6. 20th 21st September
Rally Nelson
3BEN JAGGER SPONSORSHIP PROPOSAL
- Ben is a member of the Northland Car Club.
- Ben is an apprentice Auto Electrician at
Bindons Whangarei, a division of BNT New Zealand. - Ben has been driving speedway and rally cars
competitively since he was 12 years old. - Ben started his career in a MK 2 Escort at the
Whangarei Saloon and Stock Car Club in which he
competed 2 ½ seasons. - Ben has been rallying a Suzuki Swift GTI which
he has been campaigning for a season and a half.
- The team has now purchased a Ford Fiesta and
will drive this in the 2008 NZ Rally Championship
Group N 2WD as part of the Ford Fiesta Sporting
Trophy.
4BEN JAGGER SPONSORSHIP PROPOSAL
Achievements
2004 Youth Escort Champion, Whangarei Saloon
and Stock car club. 2005 Youth Escort runner
up, Whangarei Saloon and Stock car club. 2006
Northland Car Club Junior Champion. 2007
Northland Car Club Junior runner up
First 1300 class Northland Car Club.
Most improved driver Northland Car
Club. Best kept car Northland Car
Club. 1st class A Rally Hawkes Bay.
2nd class A Rally of the North.
5BEN JAGGER SPONSORSHIP PROPOSAL
What can we offer you
- The New Zealand Rally Championship attracts
between 3,000 10,000 spectators physically
attending the 6 championship rounds and has
committed TV coverage for every event of which
the Fiesta Sporting Trophy has its own proportion
of this coverage. Each round of the championship
will have 2 - 1hr programmes on TV1 Powerbuilt
Tools Motorsport. - We have committed a publicist who will produce
press releases pre and post championship events. - We will have a web site for up to date reports
and sponsor promotion. - We are committed to creating a strong and
proactive partnership with all sponsors and offer
an effective marketing medium. - Ben and the car will be available for any
promotional activities your business may have.
6BEN JAGGER SPONSORSHIP PROPOSAL
Exposure The following table quantifies
the value of exposure but does not include the
1.2 billion
international TV audience that watches the
Whangarei APRC or the WRC Rally NZ.
Medium
Exposures
Commercial Value Television
1,540,000
50,625.00 (ASSUMES COVERAGE AT 6 ROUNDS AND
EXCLUDES INTERNATIONAL EXPOSURE)
FROM TV3 (NEILSON) 5 MINUTES RAW
TV3
REPEATED X3SKY 15 MINS.
VALUE BASED ON COMMERCIAL WINTER
ADVERTISING RATES 1,687.50/30
SEC. Magazine/Newspaper
15,000,000
25,000.00 297 Articles to combined
circulation of 512,000 newspapers and magazines
which include Speed sport, performance car, Auto
trader, Kiwi Petrol head, Club Sport News
etc. Internet
440,000 10,000.00 New Zealand
Rally Championship marketing
300,000 2,500.00 NZ
Motorsport Magazine. Radio
300,000
5,000.00 Event Exposure
46,000 25,000.00 Displays and
Promotion
50,000
15,500.00 Estimated Views and Value
17,376,000
133,625.00
7BEN JAGGER SPONSORSHIP PROPOSAL
The Team have committed themselves to a well
presented and proven car in a class that will
show the talents of Ben as a driver and market
potential sponsors well. Because of this
commitment we will be requiring 45,000 - 50,000
of funding to compete in the New Zealand Rally
Championship. Costs would include Entry Fees,
Tires,
Fuel,
Travel
and Accommodation,
Programmed
Maintenance. This is an exciting opportunity for
you to join us in a partnership that will benefit
us all. Ben is .Committed,
Enthusiastic,
Determined and has the
talent to achieve results. This will be an
exciting year.
Budget requirements
8Sponsorship Packages Guide. (all subject to
business specific negotiation)
BEN JAGGER SPONSORSHIP PROPOSAL
Primary Sponsor. 20,000 - 25,000. -
Major naming signage on car.
-
Colour scheme to suit business
- 1st choice promotional activity availability.
- Media promotion.
- Web site link.
-
Apparel and overall signage. Secondary Sponsor.
5,000 - 15,000. - Signage prime position.
- Promotional activity
availability.
- Media
coverage.
- Web site link.
Associate Sponsor. 2,000 - 5,000. -
Signage.
- Media coverage.
- Web site link.
9BEN JAGGER SPONSORSHIP PROPOSAL
Murray Jagger Phone 09
4340747 Mobile
0212431347 Email
murrayjagger_at_clear.net.nz Ben Jagger Phone
0273550453
Contact