No name

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- BEN JAGGER RALLYSPORT LTD MARKETING
PROPOSAL 2009

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BEN JAGGER MARKETING PROPOSAL
NAME Ben Jagger Age
19 Years Co
Driver Ben
Hawkins Occupation Apprentice
Auto Electrician Long Term Goals To
drive competitively overseas. Short Term Goals
To compete at the following rounds
for 2009 and win the Fiesta
Sporting Trophy 4th 5th April
Rally Hawkes Bay 16th 17th
May Rally Otago 5th
7th June Rally
Whangarei, (FIA APRC) 18th 19th July
Rally Wairarapa 4th 5th
September Rally Australia, (FIA WRC)
( Funds permitting ) 19th 20th September
Rally Nelson

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BEN JAGGER MARKETING PROPOSAL
Ben,

• is a member of the Northland Car Club.
• is an apprentice Auto Electrician at Bindons
  Whangarei, a division of BNT New Zealand.
• has been driving speedway and rally cars
  competitively since he was 12 years old.
• started his career in a MK 2 Escort at the
  Whangarei Saloon and Stock Car Club in which he
  competed 2 ½ seasons.
• has just completed first NZ rally championship
  in 2008 where he finished runner up in the Fiesta
  Sporting Trophy and finished 3rd in the Kiwi 2
  class .
• is now focused on the 2009 season and are
  confident of a successful year including funds
  permitting Rally Australia a round of the WRC.

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BEN JAGGER MARKETING PROPOSAL
Achievements
2004 Youth Escort Champion, Whangarei Saloon
and Stock car club. 2005 Youth Escort runner
up, Whangarei Saloon and Stock car club. 2006
Northland Car Club Junior Champion. 2007
Northland Car Club Junior runner up
First 1300 class Northland Car Club.
Most improved driver Northland Car
Club. Best kept car Northland Car
Club. 1st class A Rally Hawkes Bay.
2nd class A Rally of the North.

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BEN JAGGER MARKETING PROPOSAL
Achievements cont
2008 Rally Nelson 1st Fiesta


1st Kiwi 2 Rally Otago
1st Fiesta

3rd Kiwi 2 Rally
Whangarei 2nd Fiesta

2nd Kiwi 2 NZRC Final
Results 2nd Fiesta

3rd Kiwi 2

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BEN JAGGER MARKETING PROPOSAL
What can we offer you

• The national championship has committed TV
  coverage for every event and the Fiesta Sporting
  Trophy and Kiwi 2 has its own proportion of
  coverage. Each round of the championship will
  have 2 - 1hr programmes on TV1 Powerbuilt Tools
  Motorsport.
• We have committed a publicist who will produce
  press releases pre and post championship events.
• We will have a web site for up to date reports
  and sponsor links and promotion.
• We are committed to creating a strong and
  proactive partnership with all sponsors.
• Ben and the car will be available for any
  promotional activities your business may have.
• Signage on service van as an advertising
  billboard and printed marketing posters.

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BEN JAGGER MARKETING PROPOSAL
Exposure The following table quantifies the
value of exposure but does not include the 1.2
billion international TV audience
that watches the Whangarei APRC or the WRC.

Medium
Exposures
Commercial Value Television

1,540,000
50,625.00 (ASSUMES COVERAGE AT 5 ROUNDS AND
EXCLUDES INTERNATIONAL EXPOSURE)
FROM NEILSON 5 MINUTES
RAW TV1



REPEATED X3SKY 15 MINS.




VALUE BASED ON COMMERCIAL WINTER








ADVERTISING RATES 1,687.50/30
SEC. Magazine/Newspaper
15,000,000
25,000.00 297 Articles to combined
circulation of 512,000 newspapers and magazines
which include Speed sport, performance car, Auto
trader, Kiwi Petrol head, Club Sport News
etc. Internet

440,000 10,000.00 New Zealand
Rally Championship marketing
300,000 2,500.00 NZ
Motorsport Magazine. Radio

300,000
5,000.00 Event Exposure

46,000 25,000.00 Displays and
Promotion (Includes Posters)
50,000 15,500.00 Estimated
Views and Value
17,376,000
133,625.00
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BEN JAGGER MARKETING PROPOSAL
The Team have committed themselves to a well
presented and proven car in a class that will
market potential sponsors well. Because of this
commitment we will be requiring 45,000 - 50,000
of funding to compete in the National
Championship. Costs would include Entry Fees,

Tyres,


Fuel,
Travel
and Accommodation,
Programmed
Maintenance. This is an exciting opportunity for
you to join us in a partnership that will benefit
us all. Ben is .Committed,

Enthusiastic,

Determined. This will be
an exciting year.


Budget requirements
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Sponsorship Packages Guide. (all subject to
business specific negotiation)
BEN JAGGER MARKETING PROPOSAL

Primary Sponsor. 20 - 25,000. - Naming
rights and prime naming signage
-
Colour scheme to suit business
- 1st
choice promotional activity availability.

- Media promotion.
- Web site
link.
- Apparel colours. Secondary
Sponsor. 5 - 15,000. - Signage prime
position.
- Promotional activity
availability.
- Media coverage.

- Web site link. Associate Sponsor. 2 -
5,000. - Signage.
- Media
coverage.
- Web site link.

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BEN JAGGER MARKETING PROPOSAL

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BEN JAGGER SPONSORSHIP PROPOSAL

Murray Jagger Phone 09
4340747 Mobile
0212431347 Email
murrayjagger_at_clear.net.nz Ben Jagger Phone
0273550453
Contact