Stephen CarrickDavies

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Stephen Carrick-Davies
CEO Childnet International
Tuesday 25th September 2007
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A shared responsibility
Schools
Govt/Police

• Whole-school issue
• ITT CPD
• Curriculum

• Predict
• Prevent
• Protect (CEOP)

Industry
Parents Carers

• Better induction and default to private
• Better tools reporting
• Better education
• Better by design

• Greater involvement
• Greater understanding
• Greater support

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• HOW DO WE EFFECTIVELY INVOLVE YOUNG PEOPLE ?

ENGAGE YP IN THEIR WORLD
EMPOWER YP TO EDUCATE THEIR PEERS
ENABLE YP TO SHARE THEIR VOICE
National Cyberbullying Conference
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REACHING YP
ENABLE YP TO SHARE THEIR VOICE
Surveys Sharing Digital Media Developing Drama
Peer Education
PLAY DRAMA FILM
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REACHING YP
ENGAGE YP IN THEIR WORLD

• DCSF AWARENESS CAMPAIGN
• Laugh at it.youre part of it
• To increase awareness amongst the target audience
  of cyberbullying
• To educate and support those who may be being
  bullied in this way
• Drive users to the Cyberbullying homepage and
  encourage them to browse the site
• 100,000 visitors and banner adds on range of
  social networking sites

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EMPOWER YP TO EDUCATE THEIR PEERS
DVD film/lesson plan You Tube access Widget for
their sites
PLAY FILM
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DEMONSTRATING YOUR DIGTIAL CITIZEN VALUES

• DIGIZEN WIDGET
• ME, MYFRIENDS, MY WORLD
• Creative, fun way for YP to express their online
  citizenship values
• Place furniture on their social networking
  pages
• Link back to Digizen film 100,000 visitors
• Viral spread of expression of values !

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Ultimately this is about moral leadership !
What would Gandhi have done if he had had a
MYSPACE account ?
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National Cyberbullying Conference