Sales Kit

1
Wireless in Sport/Fitness/Wellness/Health
2
Outline

• Connecting Sensors for Life
• Dynastream Background
• What is ANT
• What is ANT
• Markets
• Sports
• Fitness
• Wellness
• Health

3
Connecting Sensors for Life
Device Profile Icons
Internet
4
DYNASTREAM INTRODUCTION

• Wholly Owned Subsidiary of Garmin Ltd
• first incorporated 1998
• Location
• Cochrane, AB, Canada
• Expertise
• Sport and Wellness Activity Monitoring Technology
• Ultra Low Power Wireless Technology
• Manufacturing

5
Innovations

• State of the art - wireless implementations
• Industry First Out of the Lab Stride Analysis
• Industry First DSP based Activity Monitoring
• Industry First Watch Bezel is Antenna
• Industry First 916 MHz Personal Area Network
  watch
• Industry First 2.4 GHz Personal Area Network
  watch
• Industry First Digital Heart Rate Monitor
  design
• State of the art - volume manufacturing
• Automated Inertial testing
• Automated Wireless testing

6
What is ANT?

• A silicon solution (micro-chips)
• 2.4 GHz wireless
• Ultra Low Power Personal Area Networks
• Ultra-low power
• capable of running on a coin cell battery for
  years
• Highly resource optimized
• Fits in compact memory
• Scalable
• ANT supports ad hoc construction and extension of
  wireless sensor networks
• Proven
• 4.5 million ANT nodes installed

7
ANT SensRcore

• Eliminates the need for an application host MCU.
• Dramatically simplifies, accelerates and lowers
  the cost of designing ultra-low power wireless
  sensors.
• Design wireless sensor devices in hours versus
  days
• Firmware programming
• write a SensRcore script with standard
  configuration commands

Node
Node
Physical I/O
Ant Engine SensRcore
8
ANT File Share

• Reliability
• Authentication
• Secure, bi-directional point-to-point link
• Automated file transfer

9
ANT Alliance Ecosystem

• A distinct business ecosystem composed of
• Designers (Hardware, Software)?
• Manufacturers
• Application Developers (PC application, internet
  applications)?
• Web Portal/Bridge Provider
• Finished Goods Sales and Distribution (Brand
  Marketing)?
• 125 members

10
ANT Membership Value

• Interoperability
• Device specific but not brand specific
  compatibility with other ANT devices
• Consumer choice ideal device/features/price
• Focus on core competency
• Faster time to market
• Facilitate B2B interaction
• Device profile collaboration
• Lead developers engage ANT Application Design
  team
• Provides market visibility for your products

11
ANT Infrastructure
Product Sales
Finished Product
Member Value Add
B2B Ecosystem
Device Profiles
ANT Managed Network
ANT Protocol
Development Tools
RF Technology
12
Markets
Price/Margin
Adoption Rate
Time
Digital Sport Monitoring
Digital Fitness
Consumer Health
13
Select ANT Members
TIMEX
14
ANT Commercially Available Products
Web Programs
Outdoor Fitness
Bike Power
Bridges
Indoor Fitness
Wellness/Health
15
ANT Interoperability Matrix
Device Profiles

• Existing
• HRM
• SDM
• Bike Speed/Cadence
• Bike Power
• Weight Scale
• Fit1e
• Development
• Multi sport
• Blood pressure
• MP3 control

16
ANT Symposium 2008
17
Tour de France 2008
18
Symposium 2008 - Quotes

• Timex Group USA, Inc.Timex selected the ANT
  radio platform because it offered the data
  performance we required combined with the ultra
  low-power consumption and long battery life that
  our customers have come to expect from our
  products. ANT and the ANT Alliance enhance the
  value of the radio platform by ensuring
  compatibility between our products and those from
  our Alliance partners, such as home gym equipment
  
• Marco Bühler,  Managing Director, Beurer
  GmbH.ANT is the new gold standard for wireless
  transmission in sports and home health care
  sector when ultra low power consumption is
  required as in battery driven monitoring
  devices.The interoperability between different
  manufacturers and brands brings additional
  business opportunities to life, such as a
  combined sports monitoring and weight management
  systems.

19
Consumer Health

• Aging Independently
• Medication reminders
• Motion sensors
• Health/Fitness Management
• Heart rate monitors
• Activity monitors
• Weight scales
• Disease Management
• Blood pressure
• Pulse oximeter
• Continua Health Alliance
• ANT is one of three Ultra Low Power Radio
  finalists to be chosen for Low Power - Personal
  Area Network and Low Power- Local Area Network

20
Financial Impact of Wireless Sensor Networks on
Healthcare
In 2012, WSN enabled healthcare solutions will
save the sector 25 billion. This is based on
the reduction of hospitalizations and extending
independent living alone and does not factor in
indirect savings such as increased productivity
or reduced miles driven for home care workers.
ON World Research 2008
21
Total Potential Market Size
There are 33 million most likely total
potential WSN healthcare users worldwide. The
majority of these 79 are at-home health users.

ON World Research 2008
22
Connecting Sensors for Life
Device Profile Icons
Internet
23
(No Transcript)