Nutri Science Ltd.

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New Business Set Up The Challenge Louise
Grubb CEO Nutri-Science Ltd.
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The Entrepreneur
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Career Path

• BSc., Dip. Diet.,
• MMII Grad,
• MBS (International Marketing)
• Career Experience
• Dietician
• Business Manager (International Development Team)
• Retail Shops
• Nutri Science Ltd.

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How Nutri Science Started!

• Nutritional product worked in horses dogs!
• Was there a market?
• Where could the product be sold?
• How could the product be manufactured?
• Business Plan Take the Plunge!

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Initial Business Strategy

• To develop and manufacture quality food
  supplements which have a proven scientific
  benefit
• Create a strong brand image for the product
  ranges
• Gain market access by placing products with
  recognised distributors in targeted markets
• (Who could sell the products best in specific
  markets)

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Small Animal
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Equine
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Human!
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Why did I Start Nutri Science?

• Good Idea
• Necessity/Opportunity
• Timing was awful (finance, personally, premises)

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Starting Nutri Science

• Finance
• 20k Own Funds
• 20k Capital Grant WCEB
• 15k SEEP
• 250k BES
• 150k EI (Equity Pref Shares)

• Operations
• 2000sqft warehouse with Laboratory
• Basic manufacturing equipment
• 16,000sqft Facility
• ISO Accredited
• DofA Approved

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Implications of starting your own business

• Gains
• Sense of achievement
• Control of own destiny?
• Potential for high rewards

• Losses
• Security
• Cash Flow
• Time
• Risk

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Responsibilities of the Business Owner!
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Requirements for Success

• Tenacity
• Drive
• Organisational Ability
• Commitment
• Personal Support
• ? Money (will help make things happen faster)