Title: First of the big ideas
1(No Transcript)
2Our Mission
- To be the most visited online destination in the
world.
3The Lycos Network Overview
- Fastest growing online network
- Reach 1 of every 2 Web users
- 50,000 new registrations each day
- Worlds largest online community
- Owner of 4 of Top 20 Web sites
- Lycos, Tripod, Angelfire, HotBot
- Leading multi-brand media model
- 30 million unique users
- 46.5 unduplicated reach
4The Lycos Network Strategy
- Leader in Navigation, Community, Commerce
Aggregation - Unique multiple brand media model
- Massive reach and scalability
- Demographic and content segmentation
- Revenue and cost synergies
- Integrated sales and user profiling
- Leveraging of infrastructure
5Audience Circulation
The Lycos Network Strategy
6Building Brand
7Building Brand
Unaided Ad Awareness 233
8Real Brand - Real Numbers
Unaided Brand Awareness 12 Unaided
Awareness 233 Tagline Association 142
Overall Imp./Top 2 Box 15 Find What
You Want Fast 29
9Far Reaching Distribution
10Distribution Success
- Comparison of Reach Growth
Source Media Metrix July 1, 1998 - July 31, 1999
11Distribution Success
- Lycos Network Sites Reach Growth
Source Media Metrix July 1, 1998 - July 31, 1999
12Reveue Streams
Advertising
E-Commerce
- Interstitials
- Sponsorships
- Premiere Graphics
- Banners
- Channels
- Keyword
- Showcase Boxes
- Slotting Fees
- Transaction Royalties
- Store Hosting
13Home Page Banners
Placements for banners on Lycos Network Home
Pages
14Channel Advertising
Auto Advertiser Banner Targeted to Auto Content
Here
Drop Down Box Search
15Keyword Banners Text Links
Banners 1) Keyword Cruise is typed
in 2) Travel Advertiser Banner
Bullseye Text 1) Keyword Cruise is typed
in 2) Travel Advertiser triggers Bullseye
link
16Distinguished Advertisers
17Base Metrics Are All Strong
- Average CPM at 23.50
- Expanding Duration and Value
- Improved Targeting
- Pedigree Client List
- Record July Quarter
18Commerce Aggregation
The Power of One
19Online Shopping Growth
U.S. Consumer
20LYCOShop Building Blocks
- Store Building
- Transaction Processing
- Auctions
- Classifieds
- Shopping Bot
- Recommendation Engine
- Buying Guides
- Merchant Rating
- Rewards
- User Interface
- Credit Card
21A Powerful Commerce Hub
- An essential distribution point
- Hundreds of millions of committed payments
22Lycos Ventures
- Powerful Strategic Fund with First Class Partners
- 75 million in funding
- Substantially expanded deal flow
- 300 business plans a month
- Lycos Network as a King Maker
- Creates visibility, revenue, and awareness for
startups - Awareness creates value for our partners
- Lycos captures first mover advantage
- Impact of fourfold increase in Research and
Development
23Ventures To Date
- Bidders Edge 19.9
- Frictionless 16.7
- Valent 16.7
- NeoPlanet 11.8
- Conducent 10.0
- AdOne 9.8
- Fairmarket 8.5
- SmartAge 6.0
- Student Advantage 1.6
24International Presence
- Joint Venture Strategy
- undervalued asset
- no consolidation of revenue or traffic
- Joint venture with leading companies worldwide
- Local presence in more than 24 markets
25International Presence
European Joint Venure Bertelsmann Japanese Joint
Venture Sumitomo Korean Joint Venture
Mirae Singapore Joint Venture Singapore Telecom
26Growth
- Quarterly Revenue Growth
- (in millions)
Average Daily Page Views (in millions)
27Setting the Pace
- Sequential Quarterly Growth
- Q3 Q4
- Lycos 15 29
- Yahoo 13 23
- Excite 0 27
- Infoseek (2) 22
28Lycos ROI
- Rate of return since Public Offering
Lycos
SP
NASDAQ
1 year
2 year
3 year
29 Opportunity!
Reach
Market CapValue in Billions
63.7
47.2
46.5
4.4
Source Media Metrix 8/31/99
Source Nasdaq.com 8/31/99
30Consistent Performance
- 13 Straight quarters of
- double digit revenue growth
- exceeding Wall Street top line revenue estimates
- exceeding Wall Street bottom line consensus
- 3 Straight years of 100 traffic growth
- 12 strategic investments
- 8 acquisitions
- proven financial and operational integration
31Summary
- Focused growth strategy
- Industry leading traffic growth
- Industry leading revenue growth
- Innovative e-commerce initiative
- Leading international position
- Consistent financial performance
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