Title: Steven Di Pietro
1 2(No Transcript)
3What is Service- matching
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5The more things change the more they stay the same
- You bend down and raise your voice.
6Pounders
7Nurturers
Waffle Chat Long explanations Explain emotions
8Followers
Data Process
9Independents
Air heads No detail Need systems Expect more
10Real Life Customers
- I just recently move here and I was shopping for
an affordable vehicle that I could afford while I
was looking for a job to supplement my wifes
income. I searched the Internet for Mazda dealers
Sydney and was inundated with search results. I
finally narrowed it down to one place and went in
to take a look. Hornsby Mazda (www.hornsbymazda.co
m.au) I was really impressed with the service I
received. I was so used to American car salesman
that are extremely pushed and once you give them
you number or email they contact you about 6
times a day. These guys were really great.
http//www.artofthestorm.com/autos/found-a-dealer/
11Response
I had my car serviced here for the 10000k
service. Very professional, pricey, watch out for
they will do stuff that you dont ask for. The
car does feel perkier when you leave the
place. I believe Axela 3 (Clinton) member of OMC
works in the detailing dept. Could ask him to
make sure they do a good job
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13Social Service
14Customers are watching!
Monitor
15Yes please!
Feedback
16Customers transmit
17I have a voice
The new customer truth
18These social networks?
Have you heard of all these Social Networks?
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21He is heard
and hes giving great feedback
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23Some bloggers are heard by tens of thousands of
people everyday
24When Im heard
Ill tell Everyone
I suggest
Im converted!
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2760 Stores 8000 people/month
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2943
42
616 sales 8,914
3079
78
343 sales 4,457.00
Commitment to Purchase
3179
78
480 sales 6,240
Additional Product
321 401
5 1,854