Why Buy Online

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Why Buy Online?

• Selena Day

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Statistics

• National Retail Federation by BIGResearch
  estimated that shoppers would do a quarter of
  their holiday shopping online in 2006.
• Forrester Research predicted that holiday online
  sales in 2006 would reach 27 billion.

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Statistics

• Census Bureau
• 97 of retail sales in America are NOT online.
• Only 22 of travel services and reservation
  arrangements were made online.
• Interactive Advertising Bureau and Price
  WaterhouseCoopers LLP
• Estimated that Internet advertising was 4.2
  billion in the third quarter 30 increase from
  a year ago.

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Statistics

• Forrester Research nearly one-third of online
  consumers have purchased software online. One in
  five experienced some kind of problem.
• 53 received software that wasnt what they
  ordered
• 36 reported that the software didnt work
• 14 realized that the software was pirated
• 12 never received the product

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Online Shopping Sites
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Advantages

• Convenience!
• People who live in remote or rural areas
• Disabled people
• Wedding and Baby registries
• Easier to compare prices and find bargains
• Cost
• Shipping compared to the cost of gas is much less

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Advantages

• Easier to buy those hard to find items
• Saves Time
• No sales tax
• Custom Orders
• Shop from home or work

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Disadvantages

• Cant touch, feel, and smell
• Cant try on clothes or shoes
• Returns sometimes cost the consumer
• Requires a credit card or the set-up of an online
  payment account
• Requires access to a computer with internet
  access

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Online Shopping Safety Tips

• Research vendors and personal sellers before
  buying anything
• Confirm online sellers physical addresses and
  phone numbers
• Inquire about a companys privacy policy
• Never give a seller financial information via
  email or pop-ups

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Online Shopping Safety Tips

• Read the product description closely. Look for
  words such as
• Refurbished
• Vintage
• Close-out
• Carefully check the costs of purchases, including
  shipping and handling. Maintain a paper trail.

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Online Shopping Safety Tips

• Consider using an online payment services such as
  PayPal or your credit card. This protects your
  transaction under the Fair Credit Billing Act.
• Be certain that the Web Site is secure.
• Look for the secure icon.
• Never send cash for a purchase under any
  circumstance.

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Conclusion

• The internet provides another means for
  shopping that has many advantages, with
  convenience being at the top of the list. It is
  important, though, to educate yourself on the
  hidden dangers associated with shopping online so
  that your shopping experience can be worth the
  effort. A new slogan for the online shopper to
  replace Shop til you Drop could be

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Let your fingers do the shopping