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Toys R Us, Inc.

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Why did Toys 'R' Us move away from Southern California over the past 2 years? ... Toys R Us will continue to encourage our carriers to build networks to avoid ... – PowerPoint PPT presentation

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Title: Toys R Us, Inc.


1
(No Transcript)
2
11 Billion Retailer
Net Sales Toys R Us - U.S. 6.476 Toys R Us
International 2.528 Babies R Us - U.S. 1.763
Toys R Us.com 376 mil Net Sales including Kids
R Us in 2003 11,566,000.00
  • Number of Stores
  • Toys R Us U.S. - 685
  • Toys R Us International - 574
  • Babies R Us U.S. 198
  • Total Stores 1,457
  • Toys R Us direct imports 25 of total goods
  • 90 of all goods are imports domestic or
    direct
  • Will direct import 30,000 containers in 2004

3
2002
  • 75 of all direct imports flowed through
    Southern California approximately 23,000
    containers.

4
2004
  • 54 of all direct imports will flow through
    Southern California (16,200 containers).
  • 30 is destined for Southern CA markets (15
    local markets/15 consolidator bound).
  • 46 of direct imports will flow all water
    through the Panama Canal or through the PNW and
    Oakland gateways.
  • 90 of all East Coast direct imports flow all
    water today.

5
Why did Toys R Us move away from Southern
California over the past 2 years?
  • All water through the Panama Canal costs less.
  • All water transit time is similar to West Coast
    transit times.
  • Delays and uncertainties when using West Coast
    would lead to higher inventory levels and earlier
    buying times.
  • Average delay of goods during peak season 2004
    was 7 days for Southern CA ports.
  • Average delay of goods via all water or PNW was 0
    -1 days.

6
SHREK and DONKEY's TRAVELS...
7
PHASE 1
  • Through 3 phases 32 loads must flow to Rialto
    market, and 18 loads must flow to Stockton
    market.
  • 50 of all loads need to be in stores for ad on
    October 29. It can take up to 7 days to reach
    outlaying stores.
  • The last of the phase one loads arrived at both
    DCs on October 19 (4 days late).
  • Required numerous additional hours to track exact
    movement. All room for error removed.

8
PHASE 2
  • 30 of all loads need to be in stores for Nov.
    5.
  • Notified first of anticipated delays at the
    Oakland port.
  • Responded by making decision to offload 4
    containers in Southern CA and rail them up to
    Northern CA to hit deadline.
  • Next, notified of worsening conditions in
    Southern CA. Cumulative delays delays hit as
    high as 11 days on some containers.
  • Realized new plan wouldnt get freight there in
    time.
  • Adjusted again - plan 2 take 4 containers
    headed to Chicago area through Seattle, and ship
    rail to Stockton.
  • Final loads arrived in both DCs on October
    30th.

9
PHASE 3
  • Last 20 of containers need to be in stores for
    November 12th.
  • Had to divert containers for Chicago to make up
    for Phase 2. Must now get 4 Stockton loads to
    Chicago to make up for prior adjustment.
  • Requested to have 4 Stockton containers
    offloaded in Southern CA. Only 2 were removed.
  • Remaining 2 containers had to be diverted upon
    arrival in Oakland.
  • Last containers did not arrive in Joliet DC
    until November 8th.
  • Cost to divert containers due to port delays
    15,000.00

10
In Conclusion
  • Toys R Us will continue to encourage our carriers
    to build networks to avoid Southern CA to reduce
    exposure.
  • Labor pool must be increased in advance of
    problems seems to be only reactionary.
  • Night and weekend gates are a good idea.
  • Better planning partnership between the ocean
    carriers, the ports, and the railways is
    necessary.
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