EWBUSA Fundraising Workshop

1
Fundraising, Grant Writing and A New Partnership
Platform Heidi Dormody, Colin Lacy, Zoe
Kircos Note This presentation will be posted on
the website
2
Engineers Without Borders-USA Fundraising
Workshop
2) Best Practices Fundraising Successes and
Failures
3) A New EWB-USA Partnership Platform
3
Starting the Fundraising Process

• Creating Structure Fundraising chair and/or
  committee

2) Establishing Goals Organizational and project
budgets
3) Finding Opportunities Survey for members to
identify potential donors, sponsors and other
networking opportunities
4) Developing Strategy Set achievable targets
and create your plan for reaching those targets
4
Tools and Materials
Creating a Powerful Toolkit

• One-page project descriptions (512)

• EWB-USA brochure
• (Contact National for copies)

• Business cards

• Powerpoint presentation

Templates and materials on EWB-USA website
www.ewb-usa.org/Fundraising.php
5
Recognizing and Stewarding Donors

• Places to Recognize Supporters
• - Chapter website
• - Events and chapter meetings
• - Chapter newsletter

• Stewarding donors to create long-term partners
• - Database of your donors
• - Monthly reporting from National finance
  department
• - Thank you cards (hand-written)
• - Progress reports w/ photos
• - Gifts from the host community
• - Follow-up presentation

6
University Resources

• Sororities, fraternities, student clubs (service
  clubs)
• and the Alumni association

• On-campus fundraising (bake sales,
  t-shirts/apparel,
• around sporting events)

• Offices that may provide direct support
• Chancellors office, study abroad programs,
• engineering and PR dept. (corporate/foundations
  officer)

Remember Your chapter is a MAJOR asset to your
university!
7
Local Businesses and Organizations
Businesses Donations and Promotions

• Chapter sponsors with a presence on your website

• Special promotions to support your chapter
• Ex. A week long promotion where all proceeds
  from a
• food/drink go to the Kenya Project

• Strategically select your business
• Connection to your university, project types,
  international themes, etc.
• Their Perspective How will the business benefit
  from the relationship?

• Large business sponsorship (next)

Faith-based Organizations
Service Organizations Rotary, Elks
8
Rotary Clubs
Rotary International and Clean Water
Rotary has provided 500,000 for EWB-USA
projects
9
Events
One Annual Event with a Thank You Focused Theme

• Minimize expenses Mostly donated
  food/drink/space

• Sell corporate tables E.g. 1000 per corp. table
  - sends 10 employees
• for free, includes donated gift bags and
  center pieces, wine (all donated)

• Give a presentation
• - Emotional and informative and close with an
  Ask

• Making Giving Easy Booth staffed by member w/
  materials

Data Mining Collecting and maintaining attendee
contact information is essential for other
fundraising campaigns
10
Grants
External Grants - Foundations, Funds or Trusts

• Support from National Office (See Grants Policy)

• Review and editing services

• Submission w/ required documents
• (Proof of non-profit status, financial
  information, etc.)

11
PR and Media Relations
PR/Media Contact at Your Chapter
Thinking PR Pictures, stories, quotes

• Press Releases
• Press Release Template
• Media 101 Tips
• Key Messaging
• www.ewb-usa.org/Fundraising.php

Susan Skog, Public Relations Manager Susan.skog_at_ew
b-usa.org 720-204-3219
Share Stories from the Field
12
Best Practices
----------------------------------------------Grou
p Experiences-------------------------------------
---------
Fundraising Successes
Fundraising Failures
--------------------------------------------------
--------------------------------------------------
-------------------
New EWB-USA Partnership Platform Next!
13
A New Partnership Platform
Exciting and Transformative Time - Fully
Connecting Chapters, National,
Workshops/Conference, and our Sponsors
Up to 60 of National sponsorships back to
chapters - Target 80
Real, Tangible Business-Benefits to the Sponsor
- Customizable Branding Country, U.S. State,
Project Theme
- Career Resources Presentation of internal
EWB programs, career opportunities, conferences
- Support Strategic Interests National PR
(University chapters, employee
projects/chapters)
14
A New Partnership Platform
Where do we start?

• Connection to a Company Employer, friend,
  family, work associate

• Making It Easy Contact us and well work w/ you
  to form partnership
• - Materials currently at design firm

Member-initiated partnerships forming
15
National Office Resources
Heidi Dormody, Development Director Heidi.dormody_at_
ewb-usa.org 720-204-3194 Handles corporate and
individual donations Colin Lacy, Development
Manager Colin.lacy_at_ewb-usa.org
720-204-3205 Handles corporate and individual
donations Zoe Kircos, Development
Manager Zoe.kircos_at_ewb-usa.org
720-204-3200 Handles internal and external
grants Susan Skog, Public Relations
Manager Susan.skog_at_ewb-usa.org
720-204-3219 Handles all PR and media relations
requests and initiatives