Kristina Hudson enterpriseSeattle

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Kristina HudsonenterpriseSeattle
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enterpriseSeattle

• King County Economic Development Council
• Represent King County and its 39 cities
• Recruit, Retain, and Grow our local businesses
• Work one-on-one with companies
• Clusters of Focus Information Technology,
• Clean Technology, Life Sciences, Aerospace,
  
• and International Trade
• Industry experts on staff

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My Background

• 13 years Economic Development and
  Entertainment Industry
• Marketing the State to Filmmakers
• Past Clients include Warner Bros, New Line,
  Disney
• Director Washington Interactive Network
• Promote, nurture, and grow the game business
  in our area
• Worked with the executives in our local game
  industry

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enterpriseSeattleInteractive Media Study
Commissioned byenterpriseSeattle

• Study Completed by
• Community Attributes

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Overview

• History
• Cluster Profile
• The Numbers
• Industry Needs

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History

• Microsoft (1981) Olympic Decathlon for Apple II
  
• Boeing Flight Simulators
• Three Interactive Media anchors Microsoft,
  Nintendo, and RealNetworks

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Interactive Media
Talent/ Workforce
Distribution Network
Education Training
Video Games
Professional Services
Research Industry
Casual
Core
ICT Infrastructure
Serious
Technical Additional Talent
Virtual Worlds/ Social Networks
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Workforce and Talent
Video Games
Workforce
Education Training
Game Developers
UW
DigiPen
Programmers
Community Colleges
Graphics/ Artists
Trade Schools
Designers
Other Colleges and Universities
Network Engineers
Management
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Technical and Additional Talent
Video Games
Technical Additional Talent
Voice-over acting
Audio
Musicians
Video/Film
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Research and Industry
Video Games
Research
Industry
UW
Software
DigiPen
Military
Aerospace
Automobiles
Medical Applications
Media
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Professional Services
Video Games
Professional Services
Venture Capital
Financing
Legal/I.P.
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ICT Infrastructure
Video Games
ICT Infrastructure
TelCos/ Carriers
Mobile/ PDAs
Consoles
Servers Networks
Handhelds
PCs
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Distribution Network
Video Games
Distribution Network
Publishers
Manufacturing
Advertising
Market Research
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Strengths in the Seattle Region

• Software and Technology Origins
• Clustering of Talent and Infrastructure
• Creative Class Culture and Environment
• Emergence of new segments
• Casual Games
• Serious Applications

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Strength of Regional talent

• Seattle MSA has 62,000 programmers and engineers
  (2006)
• 1,100 multimedia artists and animators
• Internationally recognized training programs
• UW computer science graduates 160 undergrads each
  year
• DigiPen training more than 800 people each year

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The Numbers
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Local Industry activity

• 150 Companies
• 15,000 jobs
• Over 30 job growth per year since 2004
• Average compensation per employee - over 98,000
  
• Over 4.2 Billion in revenues
• Video Games in the 21st Century Economic
  Contributions of the US Entertainment Software
  Industry (2006)

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Statewide SignificanceMultiplier Effect

• 15,000 jobs support 50-68,000 jobs
• 4.2 Billion supports 6.1 -8.3 Billion in
  Statewide Revenues
• Additional Revenues and jobs office rents and
  supplies, and household spending of wages and
  salaries.

Washington State Department of Revenues Input-Out
put model
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Global Industry Growth
Source PriceWaterhouseCoopers
10.3
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Industry Growth
Source NPD Group/Retail Tracking Service
18.9B
13.5B
11.5B
11.0B
11.2B
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Industry On Track for Growth
Source NPD Group/Retail Tracking Service
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Video Games Recession Proof?
Source NPD Group/Retail Tracking Service
24B?
1468
1418
1320
17.9
1248
1212
1298
1148
1112
12.5
880
10.5
10.3
10
9.9
9.4
6.6
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• New York

Los Angeles
Seattle and Washington State?
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• The Hollywood of Games

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Industry Needs

• Favorable business environment
• Competitive tax structure
• Access to capital
• Entrepreneurial and small business support
• Support for STEM education in our K-12
• Support for our Colleges and Universities

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Thank You
Kristina Hudson enterpriseSeattle 206.389.8657 khu
dson_at_enterpriseseattle.org