The Canadian Social Values Map

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The Canadian Social Values Map
CONFORMITY
ACCEPTANCE OF VIOLENCE
OSTENTATIOUS CONSUMPTION
IMPORTANCE OF NATIONAL SUPERIORITY
AIMLESSNESS
ETHNIC INTOLERANCE
ANOMIE
JOY OF CONSUMPTION
CIVIL DISOBEDIENCE
ADVERTISING AS STIMULUS
Position of constructs
ATTRACTION TO VIOLENCE
MEANING OF LIFEMATERIAL POSSESSIONS
on the Social Values
CONFIDENCE IN BIG BUSINESS
map
ATTRACTION FOR CROWDS
IMPORTANCE OF PHYSICAL BEAUTY
INTUITION
CONFIDENCE IN ADVERTISING
PENCHANT FOR RISK
-
TAKING
TECHNOLOGICAL ANXIETY
CONCERN FOR APPEARANCE
FEAR OF VIOLENCE
SOCIAL DARWINISM
PURSUIT OF NOVELTY
UTILITARIAN CONSUMERISM
GADGET ZEAL
ENTHUSIASM FOR CONSUMPTION
CYNICISM
NEED FOR STATUS RECOGNITION
FLEXIBILITY OF PERSONALITY
APOCALYPTIC ANXIETY
PURSUIT OF INTENSITY AND
CONFIDENCE IN SMALL BUSINESS
EMOTIONAL EXPERIENCES
FATALISM
SCIENTISM
AWARENESS OF MORTALITY
NEED FOR PERSONAL ACHIEVEMENT
RITUAL
AVERSION TO COMPLEXITY IN LIFE
SAVING ON PRINCIPLE
ADAPTIVE NAVIGATION
EARLY ADOPTION
REPRIORITIZING OF MONEY
INNER
RELIGIOSITY
REGIONALISM
IMPORTANCE OF BRAND
DIRECTED
SEARCH FOR ROOTS
INTEREST IN THE MYSTERIOUS
-
RACING AGAINST THE CLOCK
GOVERNMENT INVOLVEMENT
IMPORTANCE OF PRICE
ADAPTABILITY TO COMPLEXITY IN LIFE
VITALITY
-
LEGACY
PURSUIT OF HAPPINESS TO THE DETRIMENT OF DUTY
TIME MANAGEMENT TECHNOLOGY
DIRECTED
PRIMACY OF THE FAMILY
COMMUNITY INVOLVEMENT
OUTER
SKEPTICISM TOWARD SMALL BUSINESS
SEXUAL PERMISSIVENESS
NEO
-
ROMANTICISM
FINANCIAL CONCERN REGARDING THE FUTURE
ECOLOGICAL ALARMISM
PURSUIT OF ORIGINALITY
REPRIORITIZING OF WORK
POLYSENSORIALITY
DECELERATION
HYPER
-
RATIONALITY
EFFORT FOR HEALTH
MEANING OF LIFEFAMILY
DECONSUMPTION
CONTROL OF PRIVACY
EMOTIONAL CONNECTIVITY
NETWORKING
RISK AVERSION
CANADIAN IDENTITY
INTUITIVE POTENTIAL
CONSUMPTIVITY
STRATEGIC CONSUMPTION
SPIRITUAL QUEST
HETERARCHY
ATTRACTION TO THE SIMPLE PLEASURES OF LIFE
NEED FOR ESCAPE
IMPORTANCE OF AESTHETICS
MEANING OF LIFE
REGIONAL IDENTITY
EVERYDAY ETHICS
ENTHUSIASM FOR TECHNOLOGY
ECOLOGICAL CONSUMPTION
BELONGING TO THE "GLOBAL VILLAGE"
REJECTION OF ORDER
ATTRACTION TO NATURE
EQUAL RELATIONSHIP WITH YOUTH
MUTUAL AID
SKEPTICISM TOWARD BIG BUSINESS
ETHICAL CONSUMERISM
PERSONAL CREATIVITY
DISCRIMINATING CONSUMERISM
FULFILLMENT THROUGH WORK
FLEXIBILITY OF GENDER IDENTITY
IMPORTANCE OF SPONTANEITY IN DAILY LIFE
FLEXIBILITY OF AGE IDENTITY
INTROSPECTION AND EMPATHY
FLEXIBLE DEFINITION OF FAMILY
GLOBAL ECOLOGICAL AWARENESS
REJECTION OF AUTHORITY
OPENNESS TOWARD OTHERS
EQUALITY OF THE SEXES
SOCIAL LEARNING
NEW SOCIAL RESPONSIBILITY
PRIMACY OF ENVIRONMENTAL PROTECTION
NEED FOR AUTONOMY
CULTURAL FUSION
CONTROL OF DESTINY
INDIVIDUALISM