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memory

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Memory: The capacity to retain information over time. Encoding: the conversion of incoming ... Eidetic. Imagery. Photographic. memory. Flashbulb Memory: ... – PowerPoint PPT presentation

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Title: memory


1
memory
memory
Ottilia Boross McDaniel College Budapest 2007
2
Memory The capacity to retain information over
time.
  • Encoding the conversion of incoming information
    into a form that can be stored in memory.
  • Storage maintaining information in memory over
    a period of time.
  • Retrieval the process of searching for stored
    information and bringing it to mind.

3
The Atkinson-ShiffrinModel of Memory 3
memories
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they differ in terms of 3 characteristics
  • capacity how many units of information can be
    held at one time.
  • duration of storage how long the information
    can be held.
  • reason for forgetting storage failure versus
    retrieval failure.

6
Sensory MemoryTemporary storage of information
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  • SM
  • Capacity large contains most details of
    sensory input.
  • Duration of Storage visual 1/10 second
    auditory 2 seconds.
  • Reason for forgetting storage failure (e.g.,
    decay).

8
Short-Term MemoryBrief storage of information
currently being used
  • stores material needed
  • for short periods
  • serves as a workspace for
  • mental computations (3 x 42 )
  • way-station to long-term memory
  • marijuana impairs STM

9
STM
  • Capacity 7 units, - 2
  • Duration of Storage less than 30 seconds
    without rehearsal
  • Reason for forgetting storage failure (e.g.,
    decay with time, displacement)
  • Chunking (forming units) 354-876
  • 9-354-876 ------ 935-4876

10
Long-Term MemoryRelatively permanent storage of
information
  • Capacity virtually unlimited. It contains 2
    general kinds of information
  • Duration of Storage
  • relatively permanent, up to a lifetime
  • Reason for forgetting rather access, than
    possession (retrieval failure)

11
  • Encoding in long-term memory
  • based on MEANING (lemon or lime?)
  • we dont remember the sensory details
  • enhance encoding by elaborating, making
    meaningful associations (language learning)

12
  • Storage in long-term memory
  • enormous capacity
  • consolidation needed
  • (REM-sleep hippocampus)
  • Alzheimers disease
  • Korsakoffs disease
  • Anterograde and retrograde amnesia

13
  • Retrieval in long-term memory
  • Do we loose the info, or access to the info?
  • In many cases we loose access.
  • tip of the tongue
  • phenomenon

14
  • Retrieval cues help us access memories - more
    retrieval cues, better memory access (multiple
    choice test)
  • Interference impairs retrieval (associating
    different items with the same cue table c???
    tisch asztal).
  • Retroactive interference new info interferes
    with retrieving old info (Rowan Atkinson)
  • Proactive old info interferes with retrieving
    new info (new pin-code)

15
  • Interactions between
  • encoding and retrieval
  • Organization the more we organize the material,
    the easier it is to retrieve.
  • Use of imagery method of loci, key word method
  • Context, emotions easier to retrieve info when
    the context and/or the individuals mood is
    similar during encoding and retrieval (affective
    values associate with the material)

16
Basic Reasons for Forgetting
  • Encoding Failure information did not get into
    memory
  • Storage Failure information has disappeared
    from memory it is no longer in storage
  • Retrieval Failure information is stored in
    memory but it cannot be located.

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Two Major Theories of Forgetting
  • Decay Theory information in memory eventually
    disappears if it is not used. (Use it or lose
    it.)
  • Interference Theory Forgetting occurs because
    other things we have learned somehow prevent us
    from finding the information we want.

19
Emotional factors in forgetting
  • we rehearse emotional material more
  • flashbulb memories
  • anxiety impedes retrieval
  • context (emotional)
  • repression of negative memories (Freud)

20
Long-Term Memory
Explicit (declarative)
Implicit (nondeclarative)
Semantic
Episodic
Procedural
Emotional
21
Explicit (declarative) memory Information you
can describe
  • Episodic personally experienced events,
    self-centered truths (what happened in my
    graduation)
  • Semantic general facts,
  • general truths,
  • information
  • (Columbus
  • discovered America in 1492)

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Implicit memory Information you cannot describe
  • skills, habits, motor tasks
  • conditioning
  • nonassociative learning
  • priming the activation of clusters
  • of neurons (riverbank, moneybank)
  • learned emotional responses

24
Constructive Memorymemory is constructed both
from - inferences - input information
  • Inferences

25
  • Stereotypes (set of inferences about the
    personality or physical attributes of a whole
    class of people).
  • Schemas (mental representation of a class of
    people, objects, events or situations).

26
Special Types of Memories
Childhood Amnesia most people have no memories
for events that occurred before age 3
Auto biographical Memory
27
  • Eidetic
  • Imagery
  • Photographic
  • memory

28
  • Flashbulb Memory
  • vivid memory of specific event of very emotional
    experience
  • lasts long time
  • can seem to be amazingly accurate, (but often
    isnt)
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