Who is PharmaForce International?

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Who is PharmaForce International?
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About PharmaForce International
COMPETITIVE ANALYSIS AND MARKET RESEARCH
CAPABILITIES
Global leaders in identifying everything and
anything that pharmaceutical and biotech
companies want to know about the operations of
their competitors
Specialists in competitive intelligence for the
pharmaceutical, biotech and medical device
industries

• Competitive Monitoring
• Syndicated Studies
• Proprietary Projects

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About PharmaForce International (contd)
COMPETITIVE ANALYSIS AND MARKET RESEARCH
CAPABILITIES

• Multi-lingual staff with direct experience in the
  pharmaceutical industry and business intelligence
• Hundreds of years of combined industry experience
  as Sales Representatives, District Managers,
  Product Managers, Medical Information
  Specialists, Market Research Directors, Clinical
  Trial Coordinators, Business Analysts, Medical
  Liaisons and Country Business Unit Directors
• Primary research capabilities, including the
  following languages
• - Arabic - Italian
• - Chinese - Japanese
• - Croatian - Mandarin
• - Dutch - Portuguese
• - English - Russian
• - French - Serbian
• - German - Slovenian
• - Hindi - Spanish

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Examples of Countries Where PharmaForce Conducts
Research
COMPETITIVE ANALYSIS AND MARKET RESEARCH
CAPABILITIES
Algeria Germany Poland
Argentina Greece Portugal
Australia Hong Kong Russia
Austria Korea Saudi Arabia
Belgium India South Africa
Brazil Ireland Spain
Canada Italy Sweden
China Japan Switzerland
Colombia Luxembourg Thailand
Denmark Mexico Turkey
Egypt Morocco United Kingdom
Finland Netherlands United States
France Norway Venezuela




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Selection of PharmaForce Internationals Clients
COMPETITIVE ANALYSIS AND MARKET RESEARCH
CAPABILITIES
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PharmaForces 360? Program
COMPETITIVE ANALYSIS AND MARKET RESEARCH
CAPABILITIES

• PharmaForce specializes in providing clients with
  a 360? perspective on the marketplace for their
  drugs

Benchmarking capabilities include
- Sales force deployment - Target audience focus
- Detailing intensity analysis (DIA) - Marketing expenditures for key drugs
- Compensation plans - Key Account management personnel
- Role of Medical Liaisons - Training programs
- Product portfolio management, including FTEs by product
- Medical Affairs structures and organizational approaches
- Sales and Marketing structures and organizational approaches
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PharmaForces 360? Program (contd)
COMPETITIVE ANALYSIS AND MARKET RESEARCH
CAPABILITIES
Customer perception surveys Business research capabilities
- KOL assessment - Sales force effectiveness
- High prescriber perception analysis - Convention analysis and monitoring
- Target physician audience profiling - Pipeline assessments

• Pick and choose from the capabilities menu or
  receive tremendous cost savings by packaging a
  full suite of service
• Our competitive intelligence capabilities track
  strategic planning through brand/ market
  assessments as well as therapeutic area outlooks

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Examples of Types of Studies Conducted by
PharmaForce
COMPETITIVE ANALYSIS AND MARKET RESEARCH
CAPABILITIES

• Assisting an Emerging Biotech Assess the
  Competitive Landscape for the First Time and
  Develop Recommendations for Establishing a
  Commercial Presence in 6 Different Countries
  Worldwide
• Benchmarking of Marketing Expenditures by Product
  or Franchise
• Analysis of Drug Launch Plans
• Assessment of Potential Biotech
  Partnership/Acquisition Opportunities
• Competitive Assessment of Patient Marketing
  Programs and Materials
• Analysis of Medical Services Departments Globally
• Health Economics Outcomes Research (HEOR)
  Strategies
• Benchmarking of the Managed Care Function at
  Leading Pharma Companies
• Assessment of KOL Opinions on Best Practices in
  Advisory Board Sessions
• Competitive Monitoring of the U.S. Vaccines
  Market
• Analysis of Clinical Trial and Phase IV
  Strategies for Select Products
• Analysis of Sampling Programs and Detailing
  Messages
• Benchmarking of the Medical Affairs Function
  Supporting Leading Products
• Benchmarking of Speakers Bureaus and Advisory
  Board Management
• Competitive Benchmarking of Leading
  Pharmaceutical Companies Strategies for
  Targeting the Hospital/IDN Market Customer

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Contact Me
THANK YOU
For more information about PharmaForce
International, please contact Allison Becker or
Marija Jukic at 1-610-370-5640 or pfi_at_pharmafor
ce.biz
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