KB Tech - SEO

1
91 9773144125 / 91 9773910230
conatct_at_kilobytes.in
KiloBytes Technologies New Face Of Technology
Search Engine Optimization
Website www.kilobytes.in SEO
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91 9773144125 / 91 9773910230
conatct_at_kilobytes.in
Search Engine Optimization
What is it? Search Engine Optimization is the
process of improving the visibility of a website
on organic ("natural" or un-paid) search engine
result pages (SERPs), by incorporating search
engine friendly elements into a website. A
successful search engine optimization campaign
will have, as part of the improvements, carefully
select, relevant, keywords which the on-page
optimization will be designed to make prominent
for search engine algorithms. Search engine
optimization is broken down into two basic areas
on-page, and off-page optimization. On-page
optimization refers to website elements which
comprise a web page, such as HTML code, textual
content, and images. Off-page optimization
refers, predominantly, to backlinks (links
pointing to the site which is being optimized,
from other relevant websites).
Website www.kilobytes.in SEO
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91 9773144125 / 91 9773910230
conatct_at_kilobytes.in
Search Engine Optimization
Why it is used? Search engine optimization is
crucial for online businesses today. Thus hiring
an SEO service is a must do for an online
business owner like you. It will not only improve
your websites search engine rank, but it will
also reduce your burden of managing your
marketing activities. SEO experts know whats
best for you and will always try to find the
latest methods to get more traffic into your
site. SEO companies have a deep knowledge about
the website optimization. As a business
owner, you may only focus on some website
elements that are outside the SEO realm. It is
true that you can learn about optimization
techniques from forums or websites, but it would
be very difficult for you to master the knowledge
just like the experts. SEO companies offer
professional SEO service. They will know which
are the best techniques to improve the search
engine ranking of your website. Besides, they
will also apply some methods that webmasters or
business owners cant handle by themselves. SEO
companies offer service with reliable results,
and they do it quickly. When you try to implement
the optimization techniques yourself, the results
wont be as good as those you would get from SEO
professionals. It is because you only know
limited techniques. On the other hand, the
experts in this field have a wide range of
alternative techniques. Using an SEO service
will actually save you time. When you hire an
expert, he will perform the optimization
techniques for you and you can focus on other
elements of your business.
Website www.kilobytes.in SEO
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91 9773144125 / 91 9773910230
conatct_at_kilobytes.in
Search Engine Optimization
Benefits of SEO? Modern world of cut-throat
competition of e-commerce makes SEO
imperative. More and more sites are clamouring to
optimize their rankings It leads to more
visibility, leading to more business. Behind the
scenes every internet search involves complex
software. It is intelligent enough to se which
pages are the most relevant to the
search. Customer typically buys from a company
which comes up top in the search list. SEO is the
process of figuring out key words, potential
customers might use to find what the website is
offering. Simple analysis of traffic(in the
adjacent figure) to Google reveals 29 percent of
internet users worldwide visit the Google site
on a daily basis. This clearly reveals an
opportunity with search engines. Facts in
previous slide( on an average 7 pages of Google
are viewed everyday ) emphasize on search engine
marketing. Making it to the first page is a
barometer of a sites success in SEO. Higher
probability that the relevant link will be
clicked on when its rank is high. SEO utilises
tools and methods in making the site top ranked
in the results of search engines. Getting the
website in the top half of the page ensures that
the site will generate public awareness. It
subsequently generates more traffic that could
lead to potential income and business.
Website www.kilobytes.in SEO
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91 9773144125 / 91 9773910230
conatct_at_kilobytes.in
Search Engine Optimization
SEO with KiloBytes? SEO Activities Two main
components 1. On Page Optimization Changes made
to your website 2. Off Page Optimization Efforts
to drive visibility and links to your
website Influence on search engine rankings On
Page Optimization 25 Off Page Optimization
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Website www.kilobytes.in SEO
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91 9773144125 / 91 9773910230
conatct_at_kilobytes.in
Search Engine Optimization
On Page SEO Changes architecture/content of your
website HTML and Design Page title Text mark
up Meta information Technical architecture Technol
ogy decisions Domain name Page name (e.g.
webpage.html) Directory structure Content Keyword
emphasis Significance of on page text
Off Page SEO Its all about linking! Inbound
links from other websites Text used for
linking Leverage your targeted keywords and
phrases Avoiding the click here mistake Linking
resources Directories Business partners Affiliatio
ns (e.g. business groups) Press releases Social
Media Search engine registration Register your
website for indexing Create an XML sitemap
Website www.kilobytes.in SEO
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91 9773144125 / 91 9773910230
conatct_at_kilobytes.in
KiloBytes Technologies New Face Of Technology
Thank you!
264/7 Panchsheel, Sulochna Shetty Marg, Opp. Sion
Hosp, Sion West, Mumbai-400022.
Website www.kilobytes.in SEO