How Small Business can Control Their Advertising Budget - PowerPoint PPT Presentation

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How Small Business can Control Their Advertising Budget

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Guidelines are provided before determining the budget of advertising campaign.To know more, you may visit here:. – PowerPoint PPT presentation

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Title: How Small Business can Control Their Advertising Budget


1
How Small Business can Control Their Advertising
Budget?
Designed By http//www.ppcadsmanagement.com/
2
Introduction
  • ? Small business can get a great support from ad
    campaign.
  • ? A campaign that is well planned and executed
    can help to boost the sales of small business.
  • ? Here in this presentation some tips are
    described to determine the budget for small
    business.

3
Research your Expected Market
  • ? The primary step towards a successful
    advertising campaign is to set your market.
  • ? You must determine your regular customers and
    try to figure out their needs or craze for any
    particular service or product.

4
Determine your Objective
  • ? You must find out the objective that you want
    to achieve through advertising.
  • ? Your ad campaign must be formulated according
    to these objective.
  • ? For this you will need to determine your budget
    also.

5
Set Media
  • ? Depending on your budget, you will require to
    think on the medium that you will involve for
    your ad campaign.

6
Design the Advertisement
  • ? The future step is to design the advertisement
    by choosing the design or copy that you are going
    to use.
  • ? For this purpose you can hire an advertising
    agency or freelancer.

7
Spreading the Advertise
  • ? Once your advertisement gets ready, you have to
    spread your advertisement on the medium that you
    have selected.
  • ?You will require to contact the correct
    magazine/newspaper or television channel to reach
    to the targeted audience.

8
Testing
  • ? After the advertisement begins spreading, you
    need to assess its response at periodic time
    intervals.
  • ? The return on investment on your ad campaign
    will help you to determine your future step.

9
Conclusion
  • ? As a conclusion, I must suggest you to set a
    small amount of budget at the beginning and then
    increase it gradually when require.
  • ? There are many advertising campaign such as
    Yahoo ad management, Google AdWords ad management
    etc. For more, you may also click here.

10
Contact Us
11
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