Professional SEO Services By Vidushi Infotech - PowerPoint PPT Presentation

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Professional SEO Services By Vidushi Infotech

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Vidushi Infotech's SEO and SEM services drive demand and build reputation through optimization. Its SEO Company offering high quality professional Internet marketing & SEO services to anyone looking to increase traffic to their website. Visit at . – PowerPoint PPT presentation

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Title: Professional SEO Services By Vidushi Infotech


1
A Complete Spectrum of SEO Services
  • SEO SEM VIDUSHI INFOTECH PVT. LTD
  • Digital Marketing

2
Agenda
  • Search Engine Optimization
  • SEO Hierarchy
  • Why do I need SEO Service?
  • SEO vs SEM
  • Search Engine Statistics
  • SEO Algorithm
  • Website Strategy
  • Internet Marketing Strategies
  • SEO Framework
  • SEO Optimization Techniques
  • Why Vidushi for SEO?
  • Hire a Dedicated SEO Expert
  • Our Professional SEO Services
  • Questions

3
Search Engine Optimization
  • SEO (Search Engine Optimization) is a methodology
    to optimize a website on the Search Engine
    Result Page (SERP).
  • A best practice for internet marketers to enhance
    web ranking and visibility of the website by
    incorporating search engine friendly elements
    into a website.
  • SEO is divided into 2 phase on-page and off-page
    optimization
  • On-page optimization includes different website
    elements including text, HTML code and images.
  • Off-page optimization includes creating
    back-links for generating leads or unique
    visitors.

4
SEO HIERARCHY
5
Why Do I Need SEO Service?
  • SEO is an important part of Internet Marketing
    Business
  • It increase your sales without proportionately
    rise in marketing costs, thus generating better
    ROI.
  • SEO leverages social sharing engaging Social
    Media Platform such as Facebook, Twitter,
    LinkedIn, Google and YouTube
  • It turns spotlight on multitasking effectively,
    handling thousands of prospects at one time
  • It helps to identify your prospective audience
    and monitor visitors use your website
  • It improves ranking, traffic and the level of
    relevant web visitors

6
SEO vs SEM
  • The terms Search Engine Optimization and
    Search Engine Marketing are often
    interchangeable.
  • SEO (Search Engine Optimization) is a strategy to
    obtain a high-ranking in the search result page
    whereas SEM (Search Engine Marketing) is a
    broader term associated with researching and
    positioning of a website, including paid ads.
  • SEO is the most cost-effective solution to
    optimize a website for organic search engine
    listings whereas SEM is a costlier affair which
    uses search engine to advertise your business or
    website and target potential audience .
  • SEO can be time consuming whereas SEM relies on
    quick turn-over, ensuring desired result.

7
Search Engine Statistics
  • 93 of online activities begin with a search
    engine
  • 95 of the unique visitors (internet traffic) to
    a website originate from search engine (Google,
    Yahoo, Bing)
  • 90 of the users choose the website listed on the
    first page of the search engine
  • 65 of the users refer to the top three links for
    their queries
  • 30 of the Google searches are for products and
    services
  • 75 to 80 users focus on the free organic
    results

8
SEO ALGORITHM
9
WEBSITE STRATEGY
Website
10
Internet marketing
  • Different Phase of Internet Marketing
  • Research the Niche Market
  • Prepare Analysis Report
  • Prepare a Marketing Strategy
  • Call To Action
  • Monitor the Performance
  • Key Steps in Internet Marketing
  • High Quality Content
  • Easy Navigation
  • Link Exchange Program
  • PPC Campaign
  • Banner Ads
  • Content Management System

11
Internet marketing continued
  • Benefits of Internet Marketing
  • Enhance the productivity of the company
  • Increase website visibility brand awareness
  • Business Promotions through Social Networking
    Channels
  • Increase online presence maximizing rate of
    interest (ROI)
  • Generate unique visitors through online marketing
    campaign
  • Reach the target audience in niche market
  • Offer  personalize offers to customers across the
    globe
  • Ability  to measure the performance of your
    campaign
  • Online analysis of competitors strategies
  • Build relationships with customers to increase
    customer retention levels

12
SEO Framework
13
SEO optimization techniques
  • Define your goal/objective at the start of the
    project
  • Optimize your title tags including product
    services related keywords (60-70 characters)
  • Create customized compelling Meta-descriptions
    (150-160 characters)
  • Utilize keyword-rich headings targeting keyword
    phrase
  • Add ALT tags to your images inserted
  • Create a sitemap to analyze new website or new
    content of existing website
  • Build internal links to connect different piece
    of content/information
  • Update your site periodically through blogs,
    articles, and press release
  • Make SEO Friendly URL use hyphens in URLs and
    file names
  • Don't Forget to Optimize for Social Media
    Channels like Facebook, Twitter, Google Plus,
    LinkedIn, YouTube and Pinterest

14
Why Vidushi for SEO?
  • Vidushi Infotech A Premier Providers of WSI
    Digital Marketing
  • Our professional team of SEO expert in Pune focus
    on Internet Marketing, PPC Campaign, and Web
    Promotion within an affordable SEO Package to
    suit your marketing goals
  • Our expert follow "Adaptive SEO" (100 ethical
    and effective SEO methodology) to
    counteract Google's algorithm ensuring high
    quality content and consistent ranking in
    different search engine.
  • Adaptive SEO helps to prepare strategies against
    the upcoming Google update (Panda, Penguin, EMD,
    Hummingbird)
  • We provide guaranteed professional SEO services
    with 100 client satisfaction.
  • Our recourse is available 24/7 via Phone, Online
    Chat, and Skype

15
Hire a Dedicated SEO Expert
  • Hiring a Dedicated SEO Expert will offer
  • White-Hat SEO techniques
  • Effective Content Marketing
  • Comprehensive competition analysis with Business
    Proposals
  • Best implementation of SEO techniques  
  • Guaranteed result with 100 Client Satisfaction
  • Business Promotions through Social Channels
  • High conversion rate and better website
    visibility
  • Easy to target potential audience and boost sales
    traffic
  • Reduced Customers Acquisition Cost Improved ROI
  • Periodic (monthly) ranking reports
  • 24/7/365 Customer Support

16
Our SEO Services
  • Website Competitive Analysis
  • Keyword Optimization
  • Search Engines Compatibility Analysis
  • On Page Optimization
  • Link Earning Activities
  • E-Mail Campaigns
  • Social Media Optimization
  • Mobile Site Optimization
  • Content Marketing
  • Back Link Strategy and Implementation
  • Link Popularity Monitoring Reporting
  • Video Submissions
  • PPC Management

17
  • Want to customized your online marketing
    services to generate enquiries, leads sales?

Get in Touch
Email sales_at_vidushiinfotech.com or
ask_at_vidushiinfotech.com
Website http//www.vidushiinfotech.com/
18
Questions
  • ?

19
THANK YOU
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