The Trend of I-phone cases around the Globe - PowerPoint PPT Presentation

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The Trend of I-phone cases around the Globe

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Apple harnessed the wheelwork of their minds and developed the most reputed and desired phone in the world, little did they know that another industry would thrive on their invention. – PowerPoint PPT presentation

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Title: The Trend of I-phone cases around the Globe


1
The Trend of I-phone cases around the Globe
2
  • When engineers at Apple harnessed the wheelwork
    of their minds and developed the most reputed and
    desired phone in the world, little did they know
    that another industry would thrive on their
    invention.
  • Iphone cases are manufactured and sold by
    numerous firms across the globe.
  • As covers give multiple advantages, offering
    protection and also helping in personalizing the
    phone, more and more people are willing to clothe
    their personal communication devices.
  • In fact, as apple bodies are becoming sleeker,
    they give the user a perception of fragility,
    which, in their minds, makes owning and using I
    phone cases a necessity.

3
  • The premium pricing of apple phones might also be
    another reason why people feel that using the
    phone without a cover is a risk too high to take.
  • But sometimes, its not even about the risk.
    Today, youngsters own multiple I phone cases.
  • If you ask any of them, theyd say that a cover
    talks a lot about their personalities.
  • It depicts their feelings. In fact, it offers a
    statement to the world.
  • According to them, if you love football, you
    ought to own a Football Club Barcelona or an
    Arsenal cover, whichever suits you better.

4
  • Young girls today have covers in all colors, each
    one to match a shade of their nail paint.
  • Cover makers have capitalized on this market
    trend. And its not only the top notch American
    designers that are gathering all the profits.
  • The not so well known, probably a little in the
    grey area, small cover industry is enjoying its
    own share of benefits.
  • Theyve understood that providing variety is the
    way to go.
  • Especially in India, you find covers everywhere
    on the road. The youth might be willing to invest
    in a high end phone, but when their cover taste
    keeps changing with the season, they would rather
    buy unbranded, not so expensive covers with their
    pocket money.
  • Thus, from green to grey, from Batman to Thor,
    from mini cooper to BMW, from covers combined
    with wallets to only side covers, theyre all
    there.

5
  • Unbranded, manufactured who knows where, but
    theyre all there.
  • All one needs to do is walk into your local
    street market, with lights all bright, but
    probably the most colorful would be the one where
    youd get all the equipment to accessorize your
    phone.
  • As you might have guessed, its most probably
    going to be the most crowded one as well.
  • There is no debate whether it is good for
    American designers building phones, but
    definitely helpful for phone manufacturers.

6
  • Minds have captured the cover trend. One might
    see advertisements of phones very frequently.
  • Ever seen the advertisement of a cover? The
    answer is never. But the phone cover market
    doesnt seem like it needs the publicity.
  • Its somehow in ones face, right there, all the
    time.
  • To find out any such covers one can enter any
    local market or enter a small store outside a
    phone retail shop, or probably outside a station.
  • The best advantage to such cheap covers is that
    one can throw them after a brief infatuation and
    get a new one from the millions of other I phone
    cases waiting in line.
  •  

7
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