What is Public Relations? - PowerPoint PPT Presentation

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What is Public Relations?

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Grab the information about public relations and why is it in trend now-a-days. – PowerPoint PPT presentation

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Title: What is Public Relations?


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WHAT IS PUBLIC RELATIONS???
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Get an idea about pr
  • Every organization, small or big, has a story to
    tell the public that can help prosper their
    business. A PR agency is the one who helps them
    to do this.
  • A PR firm aims to generate awareness for clients
    business through effective media relations.
  • And hence, it also helps to increase sales using
    various tools like cross promotions, strategic
    tie-ups and below-the-line initiatives.

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Where does public relations help
  • CORPORATE MANAGEMENT
  • MEDIA TRACKING
  • BRAND MANAGEMENT
  • MEDIA RELATIONS
  • INVESTOR RELATIONS
  • CELEBRITY MANAGEMENT
  • CRISIS MANAGEMENT

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  • HOW DOES PR AGENCY WORK

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Pr techniques
  • Annual Reports, Brochures, Newsletters
  • Public Events, Publicity Stunts, Public Speaking
  • Traditional tools like Media Kits and Press
    Release
  • Trade Shows, Product Placements
  • Social Media and Networking like Blogging,
    Twitter, Facebook, LinkedIn
  • Sponsorship, Employee Relations, Strategic
    Partners, Community Relations

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Benefits of Public relations
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How does Pr help you????
  • It helps to build a strong relationship between
    an organization and its audience.
  • It helps in improving the reputation of its
    clients.
  • PR tells the story the audience want to hear,
    because the better the story, the better the
    acceptance by the public.
  • It finds the right audience and targets it.

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Thanking you
  • Presentation By Aspire
    Communications
  • http//aspirepr.in/
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