What is Public Relations?

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WHAT IS PUBLIC RELATIONS???
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(No Transcript)
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Get an idea about pr

• Every organization, small or big, has a story to
  tell the public that can help prosper their
  business. A PR agency is the one who helps them
  to do this.
• A PR firm aims to generate awareness for clients
  business through effective media relations.
• And hence, it also helps to increase sales using
  various tools like cross promotions, strategic
  tie-ups and below-the-line initiatives.

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Where does public relations help

• CORPORATE MANAGEMENT
• MEDIA TRACKING
• BRAND MANAGEMENT
• MEDIA RELATIONS
• INVESTOR RELATIONS
• CELEBRITY MANAGEMENT
• CRISIS MANAGEMENT

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• HOW DOES PR AGENCY WORK

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Pr techniques

• Annual Reports, Brochures, Newsletters
• Public Events, Publicity Stunts, Public Speaking
• Traditional tools like Media Kits and Press
  Release
• Trade Shows, Product Placements
• Social Media and Networking like Blogging,
  Twitter, Facebook, LinkedIn
• Sponsorship, Employee Relations, Strategic
  Partners, Community Relations

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Benefits of Public relations
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How does Pr help you????

• It helps to build a strong relationship between
  an organization and its audience.
• It helps in improving the reputation of its
  clients.
• PR tells the story the audience want to hear,
  because the better the story, the better the
  acceptance by the public.
• It finds the right audience and targets it.

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Thanking you

• Presentation By Aspire
  Communications
• http//aspirepr.in/