SEO Training in Chennai (1)

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Online Marketing Company
SEO SEM SMO
Training Services
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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What is Internet Marketing

1. Search engine optimization
2. Social media marketing
3. Email marketing
4. Referral marketing
5. Content marketing
6. Native advertising
7. Search engine marketing
8. Pay per click
9. Cost per impression
10. Search analytics
11. Web analytics
12. Display advertising
13. Contextual advertising
14. Behavioral targeting
15. Affiliate marketing
16. Cost per action
17. Revenue sharing
18. Mobile advertising

www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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Top 3 Internet Marketing Techniques

• SEO
• SEM
• SMO

www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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What is SEO?
Search Engine Optimization is also shortly called
as SEO. It is the process of displaying the best
visibility of a webpage or website in search
engines. It is done by 2 methods as Organic and
Inorganic. Organic results is the natural
results done by a SEO expert which is unpaid to
search engines. There are organic search results
like Text, Image, Video and local
search. Inorganic results is the unnatural
results done by a SEM (Search Engine Marketing)
expert which is paid to search engines by
competition of each keywords. The main advantage
in SEM is Ad Extensions, Ad Schedules, Display
Network, Search Partners, Remarketing, Bidding
and Budgeting. PPC is an advertising program in
search engines
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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SEO - Organic
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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What is SEM?

• As we already discussed about Search Engine
  Marketing which is a method of
• displaying a website in Inorganic search
  results done by Advertising in Google or
• Bing search engines.
• It is done by Keyword Research, Website
  Popularity, Website Saturation and Backend
• Tools provided by Search Engines.
• Search Engines that provide SEM programs
• Google, Yahoo, Bing, Ask.com, Soso.com, Baidu,
  Seznam.cz, Yandex, Rambler, Timway, Onkosh,
  Aýna, Leit.is, justdial.com

www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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SEM - Inorganic
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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What is SMO?
Social Media Optimization is mainly implemented
to create awareness of a brand, product or
events. It is similar to search engines in
generating more traffic and awareness for a
webpage or website. Types of Social Medias are
given below Social Networking Sites Twitter,
Facebook, Linkedin etc Social Bookmarking
sites Social News
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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FAQs
Do I need to implement all the major Internet
Marketing techniques for my website? Yes, It is
advisable to implement SEO, SEM, SMO techniques
for your website. By applying all your website
reaches more internet visitors. The more internet
visitors may converted as your customers or
clients. Can I promote 2 or more websites by
implementing Internet Marketing concepts? Yes,
But use same brand name, Logo and Contact
Address. Do not create different websites by
changing your brand name and logo. Internet
Visitors are very smart in researching a Business
or Product website. They may ignore your business
and add negative reviews in internet if you try
to list your website using different logo, brand
name and contact address.
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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FAQs
As an Online Marketing company, which Internet
Marketing method would you recommend for a
startup company website? Pay Immediate
Results If you are ready to invest money in
advertising, you can try Search Engine Marketing
Google Adwords or Bing Ads. This will help you
to display your website in search engine
immediately. Once your payment is not eligible to
display your website, your ads disappear. You
need to pay again for displaying your ads. Wait
Slow Results If you can wait for 1 or 2 months
to display your website in search engines, try
Search Engine Optimization. You will not be
paying to any search engines. But you may pay
for monthly or yearly subscription for Search
Engine Optimization company to list your website
on first page of search engine. If your SEO
company follows Google or Bing ethical SEO
techniques, your website will be on top search
results. There is no expiration but positions on
your results may vary due to importance given for
new websites or increase in existing website
promotions. In that case, you have to increase
your promotion techniques by following recent
Website Architecture and SEO concepts.
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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Which one to choose?
SEO Training or SEO Services SEO Training If you
can learn and implement SEO techniques by
yourself for your website, join Search Engine
Optimization training classes and implement by
handling a team to promote your website. Pay one
time and learn all SEO techniques. SEO
Services Most of the companies out source their
website promotion to SEO companies. They pay for
monthly or yearly subscription to display their
website for better search results. Reports and
Results are sent by SEO companies through Email.
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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SEO Training
Web Rifer Technologies SEO Training We provide
SEO training for Business people and jobseekers.
Our SEO training classes are conducted for 10
days and 2 hours / day. For SEO syllabus and
course details, please visit www.webrifer.com
www.webrifer.in www.bestseochennai.
com Free job referral for jobseekers to Online
Marketing companies in Chennai. Any computer
Diploma / Degree holders can join this SEO
training. Business owners and Marketing people
also join and list their website in search
engines to get more leads and sales.
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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About Online Marketing Trainer
Myself Shanmugam Ganesh A completed Diploma in
Computer Technology and B.Tech I.T with 9 years
of Experience in Computer Hardware, Networking,
SEO, SEM, SMO, SMM, Website Design, Print Design,
Content Writing, Video Creation, Image Creation
and Slide Creation. My Experience I joined
Sutherland Global Services as a Technical Support
Voice Process executive in 2005 and later moved
to Cybernet Slash Support (CSS) in 2007. Got more
experience in Computer Hardware, Applications,
Security programs, Operating System
Troubleshooting methods. In November 2009 I
joined Cognet HR Solutions (Ambattur) as System
Administrator. Mr. Saleem Yusuff the Managing
Director helped me in training Advanced
Networking and Security concepts. In 2012, we
started Web Rifer Technologies by Designing
Website, Providing Domain Names and Web Hosting,
Content Writing, SEO, SEM, SMO Training and
Services in Chennai.
www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com
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About Web Rifer Technologies

• We are providing Internet Marketing Services for
  both Business and Organizations.
• Training and Services
• SEO Training
• SEM Training
• SMO Training
• SEO Services
• SEM Services
• SMO Services
• Domain Registration
• Web Hosting Service
• Content Writing
• Website Design
• Video Creation
• Image Creation
• Slide Creation

www.webrifer.com www.webrifer.in
www.bestseochennai.com www.seoambattur.com