Title: Search Engine Optimization
1SEARCH ENGINE OPTIMIZATION
BySankalp TechnologyYour Online marketing
Partnerwww.sankalptechnology.com
2Table Of Contents
3- SEARCH ENGINE OPTIMIZATION
Seach Engine Optimization(SEO) is the process of
visibility of a website or a web page in a seach
engines natural or unpaid search results. In
general,the earlier (or higher ranked on the
search results page), and more frequently a site
appears in the search results list, the more
visitors it will receive from the search engine's
users. SEO may target different kinds of search,
including image search, local search, video
search, academic search, news search and
industry-specific vertical search engines.
4 5TYPES OF SEO
There is a Two Kinds Of SEO
OFF PAGE SEO
ON PAGE SEO
6ON PAGE SEO
- On Page SEO is the science of optimizing the
contents of a website such that it becomes
friendlier to the search engines. This technique
includes the optimization of texts, images, tags,
URL structure, internal links, headers etc.
7OFF PAGE SEO
- Off page SEO is defined as the things you do
offline to your website in order to achieve good
search engine ranking. In simple definition off
page optimization does not involve any
optimization with the contents of the webpage
instead it is the optimization which is done
offsite the web contents.
8BENEFITS Of SEO
9THANK YOU
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