8 ways to sell more books

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8 Ways To Sell More Books
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Even though writing a book is not easy for most
people, many authors tell me that selling their
books is far harder for them than writing
them. Most people are writers OR marketers not
both. That said, here are some tips you can use
to sell more copies of your book  even if youre
horrific at marketing 1. Turn your book into an
audiobook. Audiobooks are a super-simple way to
sell more copies of your books.  There are lots
of people who only consume books by listening to
them when working out, driving, or running
errands. I find that offering audiobooks often
accounts for 10-20 of all of my book sales.
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There are lots of ways you can create an audio
book. Read it yourself, hire a voice-over artist,
or, if youre based in the USA, go on ACX.com and
work with a voiceover artist on a no-money-down,
50-50 royalty split. This makes it risk free for
you. 2.  Post on Goodreads. Goodreads is a
social networking site for readers and its very
powerful in getting the word out about your book.
Studies show that more people buy books based off
of Goodreads recommendations than Amazon reviews.
Post your book on the site and get active there.
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3. Get your book translated. Many countries are
hungry for new information. Depending on what
your book topic is about, it could be very
profitable to get your book translated into other
languages. You can either pay for translations or
use a site like Babelcube (thanks to Steve
Scott for sharing that with me) thatll work with
you on a royalty split. 4. Put your book on more
than just Kindle. Use a free tool
like SmashWords to distribute your book to Apple,
BN, OverDrive, Scribd, Oyster, Kobo, and more.
If youre not using the Kindle Select system, you
may as well get the free sales from other places.
Theres no cost for you to submit them.
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5. Get a better cover. Out of all of my tests,
Ive found that the 1 thing that helps increase
book sales is a great cover. Make sure yours
looks like something youd find on a bookstore
shelf. Until recently, I always used this gal on
Fiverr. She has been great, but I just tried
hiring someone over at 99Designs.com to see if a
more expensive cover will help book sales a lot
more. Im looking forward to seeing what
happens. Send me a tweet in a week or so and Ill
tell you what performed better.
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6. Offer bonuses for buying. Use your social
media and/or email list to offer a bonus for
people buy your book. Not only does this give
people incentive to buy from you, but when they
do, your books sales rankings will increase.
This will help even more people see your
book. 7. Reach out to podcasters in your niche
to do interviews. There are lots of podcast
hosts who are eager to get new content for their
shows. Go to the iTunes store, do a search for
your niche, and contact people who have shows in
your field. You can offer to do interviews or
submit episodes for them. This is a great win-win
that lots of hosts go for.
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8. Get more reviews. There are all kinds of ways
you can get reviews. Here are a few ideas join a
review exchange, beg your friends and family,
post a Goodreads giveaway, offer Free Days,
contact reviewers on Amazon who have reviewed
similar books and offer them a free copy in
exchange for their review. Even if you follow
one of these tips, you should see more book
sales. If you follow multiple, expect to see a
pretty spectacular compound effect.