Performance of Social Media Sites in 2014

1
www.sbr-technologies.com
2
Source Pew Research Internet Project
3
(No Transcript)
4
(No Transcript)
5
Facebooks user growth hit a plateau, but
engagement on the network has increased.
In fact, engagement across all major social media
platforms Twitter, Instagram, Pinterest,
LinkedIn is on the rise.
Facebook draws the most engagement of all
networks though, as 70 of its users are fully
engage with the site daily, up from the 63 in
the previous year. By comparison, 49 percent of
Instagram users and 17 percent of Pinterest users
engage with the respective networks each day.
Where the young adult population is concerned,
meaning 18- to 29-year-olds, 53 percent are on
Instagram. That means if your audience is young
adults, Instagram is where your business needs to
be. The company announced a milestone last month
of reaching 300 millions monthly active users,
surpassing Twitter for the first time.
6
Here are some other key findings, which are based
on the 81 of American adults who use the
internet
Multi-platform use is on the rise
7
For the first time, more than half of all online
adults 65 and older (56) use Facebook. This
represents 31 of all seniors.
8
For the first time, roughly half of
internet-using young adults ages 18-29 (53) use
Instagram. And half of all Instagram users (49)
use the site daily.
9
(No Transcript)
10
Women dominate Pinterest 42 of online women now
use the platform, compared with 13 of online men.
11
So dont ignore the potentials of social
networking platforms. Build powerful social media
presence with us to promote brand successfully
www.sbr-technologies.com