CRM Market in China Analysis- Trends and Forecast by Volume 2015-2019

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CRM Market in China 2015-2019
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Published February 2015 No. of Pages
56 Single User PDF US 2500
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CRM Market in China 2015-2019

• A CRM is a software solution used to manage
  organizational interaction with the existing and
  prospective customers. CRM is defined as a
  management philosophy that aims to create,
  develop, and enhance customer relationships to
  maximize customer value, corporate profitability,
  and ultimately the shareholder's value. CRM
  software supports organizations to maintain
  contact details of their existing or prospective
  customers, including details such as names,
  addresses, phone numbers, call records, and
  purchase history. CRM enables businesses to gain
  actionable insights using a back-end analytical
  engine. It also helps businesses to see new
  opportunities with predictive analytics,
  streamline the operations, and personalize
  customer service based on a customer's history
  and prior interactions.
• TechNavio's analysts forecast the CRM market in
  China to grow at a CAGR of 16.54 percent over the
  period 2014-2019.

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CRM Market in China 2015-2019

• Covered in this Report
• This report covers the present scenario and the
  growth prospects of the CRM market in China for
  the period 2015-2019. To calculate the market
  size, the report considers revenue generated from
  the sales of CRM software.
• The revenue considered encompasses the following
• Service and support
• Sales
• Marketing
• E-commerce
• For the purpose of this report, enterprise are
  classified as follows based on the respective
  parameters
• SMB Enterprises having employee strength between
  1 and 999 with an annual revenue generation of
  not more than US1 billion.
• Large Business Enterprises having employee
  strength of 1,000 and above, with an annual
  revenue generation of more than US1 billion.

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CRM Market in China 2015-2019

• Key Vendors Microsoft, Oracle, SAP,
  Salesforce.com
• Other Prominent Vendors 800App CRM, Amdocs,
  Aplicor, AsiaInfo-Linkage, IBM, Kingdee
  International Software, NetSuite, Neusoft,
  Shanghai Bokesoft Information, SugarCRM, UFIDA,
  Zoho
• Market Driver
• Increased Adoption of On-demand CRM Software
• For a full, detailed list, view our report
• Market Challenge
• Fragmented Implementations of CRM System
• For a full, detailed list, view our report
• Market Trend
• Increased Demand for Marketing Automation
• For a full, detailed list, view our report

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CRM Market in China 2015-2019

• Key Questions Answered in this Report
• What will the market size be in 2019 and what
  will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats
  faced by the key vendors?
• What are the strengths and weaknesses of the key
  vendors?

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