Title: Footwear Market in India 2014
1Footwear Market in India 2014
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2Summary
Footwear Market in India 2014 places its focus on
India, which is the worlds second largest
exporter and the third largest consumer of
footwear. It analyzes the different types of
footwear, such as leather footwear, rubber
footwear, polymer footwear, canvas footwear and
textile footwear. Major footwear production
centers are located in Chennai, Mumbai, Kanpur,
Jalandhar, Delhi, Ludhiana and Kolkata.
Unorganized sector dominates the footwear market,
but the organized sector is growing rapidly and
is fast narrowing the gap. Presently, casual
footwear commands the largest market share,
followed by mass footwear, premium footwear and
sports footwear.
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3Since the opening of Foreign Direct Investment
(FDI) in retail, the footwear market has seen the
entry of several international players. On the
other hand, domestic players have expanded their
presence throughout the country. Several players
have also made India their sourcing and
manufacturing hub for global operations. Boom in
online retail has enabled footwear companies to
showcase their entire collection at one place and
target consumers from all over the country at
minimum cost. The growth in Indian footwear
market has been fuelled by the increase in
disposable income, growing consumption in rural
segment, growing export of leather footwear, rise
in organized retail, changing lifestyle of
consumers, increasing availability of credit,
rise in awareness about health and fitness, and
increasing penetration of mass media. However,
players are also facing challenges such as
competition from unorganized segment, price
sensitivity of buyers, depreciation of Rupee and
rise in energy costs.
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4 Table of Contents
- Executive Summary
- Macroeconomic Indicators
- Introduction
- Market Overview
- EXIM Data
- Drivers Challenges
- Government Initiatives
- Trends
- Competitive Landscape
- Strategic Recommendations
- Appendix
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