15 Tips for Successful E-Mail Marketing Campaign - PowerPoint PPT Presentation

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15 Tips for Successful E-Mail Marketing Campaign

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In today’s date, Email Marketing Services is one of the most efficient and successful way to promote a site on the Internet. But now as the practice of this technique is increasing, to manage a successful email campaign is getting difficult day by day. Nowadays one has to face many rules and regulations which form a boundary on this particular type of marketing technique. Above all that, one has to face a lot of competition in this market which can minimize your site coverage. – PowerPoint PPT presentation

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Title: 15 Tips for Successful E-Mail Marketing Campaign


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Tips for Successful Email Marketing Campaign
15
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ATTRACTIVE Content
  • Always try for something new pattern. As
    repeating the same pattern again and again will
    not attract the reader always. Make sure to have
    the email in some different format compare to
    previous one . Youll be surprised by what works
    and what doesnt.

3
BE Specific
  • Write short, point to point strong sentences in
    order to explain the content of email. Avoid all
    unnecessary information.

4
Use APPROPRIATE Words
  • Always use such a words in the mail that have
    high impact on reader. Sensory and emotional
    words attract attention, and make your subject
    lines stand out in crowded inboxes.

5
Generate Curiosity AMONG READERS
  • Occasionally use bizarre words to increase the
    curiosity among the reader about your email .
    Your readers will be keen to find out more.

6
Responsive EMAIL
  • A responsive email template looks great across
    multiple email clients and platforms.

7
PERSONALIZED
  • Make your customers feel good by writing their
    name in mail to get their attention.

8
EASY scannable MESSAGE
  • Use small paragraph and divide email into small
    segments instead of using long paragraphs.

9
FOCUS ON you.
  • Keep the focus on your recipients, rather than
    providing too much information about yourself.

10
Promote THE Benefits
  • Promote benefits that the clients get from your
    product instead of showing features of product.

11
Attractive Subject Lines
  • Email subject lines need to be specific and must
    attract the attention of the reader, just like
    headlines do.

12
Use Targeted Database
  • Instead of sending a single newsletter to all
    your subscribers. Divide into parts and send more
    relevant and personalized messages.

13
Make Unsubscribe Process Easy
  • Long unsubscribe process irritates subscribers.
    And if they are not able to unsubscribe, there is
    a chance that they will mark your message as spam.

14
FOCUS ON ONE Goal
  • Dont include everything in a single mail.
    Cluttering multiple promotions in single mail
    will make client lose interest in offers.

15
PROVIDE Something in Return
  • Provide coupons, vouchers or any latest deal
    coupons to the users when they make subscription.

16
Provide Information
  • Be accessible. Give complete contact details,
    that also easily visible.

17
Contact Us
  • Address 315 Atlantis, Opp. Vadodara Central
    Mall,Nr. Genda Circle, Sarabhai Road, Vadodara
    390 023. Gujarat, India
  • Email id info_at_nividaweb.com
  • Call  (91) 8140088860

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