5 Easy Steps to Use the Power of Online Business Directories PowerPoint PPT Presentation

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Title: 5 Easy Steps to Use the Power of Online Business Directories


1
5 Easy Steps to Use the Power of Online Business
Directories!
  • By
  • Local Search UAE
  • Best Online Business Directory in UAE
  • http//www.localsearch.ae

2
Local Customers are Resigning their Old
Brittle print directories to the storage bin and
turning to their computer and Smartphone to
locate the best local business in town that
caters to their needs.
3
Online business directories are fast becoming the
information hub of local customers searching for
local businesses.
4
Approximately 20 million local customers each
month is turning to online business directories
to search for local products, services, or
businesses. 
A Survey in The United Kingdom Shows
5
5 Quick Steps to perfecting your online business
directory listing
  1. Pick the most popular and relevant directories
    for your business.
  2. Add your business to all directories.
  3. List as much information on your local business
    directory listing as allowed.
  4. Make or use a local Special Offer Voucher.
  5. Interact with the communities on these
    directories.

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1. Pick the most popular and relevant directories
for your business
  • The best online directories are those that have
    the most number of online visitors or those that
    are industry-specific.

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2. Add your business to all directories
  • From the list you got on step one, add or claim
    your business to all of them. Many local business
    directories buy their listing data from a
    provider, so don't be surprised if you find your
    business already listed on some of them.
  • For future success, it's very
  • important to list the correct
  • name of your business,
  • address, and phone number-review your business'
    existing list if the information is accurate.

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3. List as much information on your local
business directory listing as allowed.
  • The beauty of online business directory listings
    is that you can list not just the name, address,
    and phone number of your business, you can enrich
    your listing with more details like business
    description, clickable website URL, facilities,
    list of services, logos, opening hours, pictures,
    etc.

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Use this opportunity fully to personalize your
listing to make it more relatable to your
customers. Review the information you entered to
make sure it's 100 correct and true to each
local directories.
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4. Make or use a local Special Offer Voucher.
  • Nothing can be faster to convert browsers into
    actual buyers than offering vouchers or coupons
    on your local business directory listing. Local
    consumers are paying attention to the word "free"
    or "special offer" your business listing will
    stand out against your rivals if you have these
    words added.

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5. Interact with the communities on these
directories.
  • Online directories are dynamic websites with
    vibrant, active community of users. These users
    or local customers are actively rating and
    reviewing the listed local businesses they use,
    and these ratings and reviews are visible to
    other directory users.

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In fact, 70 of consumers trust online business
reviews-business directories know this so that
they're pushing up local businesses with positive
reviews higher on search results.  This is yet
another small business marketing strategy you can
use.
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Do either of these to rank your business listing
  • Ask your existing, loyal customers to go online
    and leave a positive review about your business
  • Participate with communities on directories and
    encourage them to visit and test your business or
    organize an 'event' at your office, shop, or
    store just for them.

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NOTE Never try to 'bribe' people to review your
business, though, as this can backfire on you and
can generate lots of negative comments which you
don't want (obviously!).
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Online business directories offer a great
opportunity for all types of local businesses to
win new customers.
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Local Search UAE allows you to manage and update
all your online directory listings and local
search engine marketing tools in 1-place. Visit
at www.localsearch .ae
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