Philip Cottrell Spain Explain about Marketing Strategies for Businesses

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Philip Cottrell Spain Explain about Marketing
Strategies for Businesses

• Philip Cottrell Spain is one of the leading
  Marketing and Branding Manager. Through his work
  experience, he has advised successful marketing
  strategies for many companies, which has helped
  them to relate to their customers and grow their
  business. Talking about the marketing strategy,
  Philip Cottrell Spain emphasizes greatly on the
  Customers perception.
• He says that no matter how good is your business
  model is or how good your products might be, all
  these things wont matter unless the customer has
  the proper understanding about the product or the
  business. To create the needed customer awareness
  a thorough and effective Marketing strategy is
  required which will ensure that the customers
  needs are fulfilled and that will definitely
  generate profit for the business.

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• Philip Cottrell Spain says that marketing is
  directly related to advertising. If a Business
  firm wants to sell a product on a large scale, he
  must advertise it so that the customer can know
  about the product and its services.
• Good advertisement can shape the consumer
  perception positively towards the product and
  also stick brand name in their mind. Keeping the
  brand name in the customers mind is a very
  difficult task and Businesses use various
  marketing strategies to do this.

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• Philip Cottrell Spain explains that mostly,
  customers initial decision is based on emotions
  and the company should know how to capitalize on
  this nature of the customer. He says that this is
  very easy and the company only needs to make
  connection between consumer and their brand by
  making brands logo in such a way that gives a
  strong sense of familiarity and comfort to the
  customers.
• Another marketing strategy is to reward your
  customer and the potential ones. Keep you brand
  visible by running an advertising campaign so
  that many potentially new consumers can see your
  brand. He says that, this can be expensive but
  has great effect on brand building and
  visibility. Philip Cottrell Spain also suggests
  making the brand unique from others. He says to
  Giveaway items with your businesses logo, name or
  brand that increase its visibility among
  customers. He says that products which are unique
  will always have the edge over others in the
  market and also in the minds of the customers.

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• Another marketing strategy is to reward your
  customer and the potential ones. Keep you brand
  visible by running an advertising campaign so
  that many potentially new consumers can see your
  brand. He says that, this can be expensive but
  has great effect on brand building and
  visibility. Philip Cottrell Spain also suggests
  making the brand unique from others. He says to
  Giveaway items with your businesses logo, name or
  brand that increase its visibility among
  customers. He says that products which are unique
  will always have the edge over others in the
  market and also in the minds of the customers.

Thank You