SEO Tips to optimize Local Search Results

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What is Local SEO?

• Optimizing the Business Website to local search
  results, people who search for local business
  services. Whether it may be any service/business
  within the target of certain geographical area
  you need to focus on Local SEO.

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Reasons to Optimize for Local SEO

• Major Search Engines are displaying Location Data
  in SERP
• People Includes City/Regions when searching for
  services on the Web

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Difference
Local Search Results
Organic Search Results

• Local SEO Results will display on top of the
  search result page in most of Search engines and
  Organic Results will be displayed on bellow the
  local search results
• Local Search results will display with map point
  outing and the local address of your business
  listings

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Local Search Results Organic Search Results
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Meta Tags

• On Business Websites its most important to
  optimize Key elements to local search they are

• Meta-tags Which will optimize for Local search
  results are
• Meta-Title
• Meta-Description
• Meta-Keywords

Include the City/Region of service that you
provide in all Meta tags and using the
geographical target location in webpage content,
use the contact and about-us page as per your
target location
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Different Locations? Different landing pages

• If you are giving services in multiple locations
  use multiple landing pages for each and every
  location use individual landing page and optimize
  it for geographical targeted keywords.

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Schema and Structured data

• Schema and Structured data new tools for
  optimizing website for local search results, by
  using schema and structured data, we can optimize
  web pages to special tags and the
  meta-description which will display in search
  result.

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SEO Local Listings

• Submit your business Webpage to local listings
  such as yelp, foursquare and create local
  business pages in Google local business and other
  social media pages. Complete fill total
  information about your business Such as timings
  and working days, local contact number, etc.

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Encourage User Response and Review

• Encourage customer response to product/ service
  which you will provide and also encourage reviews
  of your services it may be good or bad, because
  no one is perfect when consumer see all good
  reviews it may something went wrong on your
  service

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Blogging Social Media

• Increase your activity on your social media
  business pages and blogs of your business page,
  Social media engage rate also most important to
  get appear in Search Result.

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Conclusion

• All the above SEO techniques to improve local
  SEO results of a business webpage, although there
  are many other advanced strategies and techniques
  to improve local business. These are simplest
  ways to improve Local business results when we
  compared to other.