How to Make People Love Your Website - PowerPoint PPT Presentation

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How to Make People Love Your Website

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You can easily make the visitors to fall in love with your website by making its web design aesthetically pleasing. Follow various tips to make your web design appealing and attractive. A good web design can also help you to bring down the bounce rate of your website. – PowerPoint PPT presentation

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Title: How to Make People Love Your Website


1
How to Make People Love Your Website
Straight Up Marketing
2
If you know anything about website analytics then
you might be aware of a metric known as bounce
rate. It is the percentage of people who leave
after just visiting one page of your website. If
your website has a low bounce rate then it surely
means that people are not only just visiting your
website, but theyre also engaged exploring it.
3
So, it clearly means that if your website has a
high bounce rate then youre surely doing
something wrong. It means that visitors are
coming for sure, but theyre leaving the website
without any interaction or engagement. Around
60-70 is considered as normal bounce rate for
websites and it means that more than half
visitors leave the website after just viewing the
first page. Here are some web design tips to
lower your websites bounce rate by engaging the
visitors.
4
  • Have an Eye-Catching Web Design
  • You may find it a bit weird to hear, but
    sometimes the simplest designs are the most
    eye-catching. Take websites of bigger brands as
    an example, like Apple. By visiting their site,
    youll see clean, simple and sleek design still
    the web design is attractive and pulls the users
    towards it. If you keep the design of the website
    clean simple then it provides the visitors the
    much needed time and space to explore the site.
    The will naturally inclined towards the website,
    if its design is aesthetically pleasant.

5
  • Enhance the Personality of Your Brand
  • Having a simple design doesnt means that you
    should have a cold and boring web design, instead
    you should attach your brand and companys
    personality in the site. Use the right colours
    that represent the face of your brand and create
    content on every page that goes well with your
    brand.

6
  • Content Should Target Visitors
  • Every page of your website should be able to
    connect with the objective of the user through
    its content. Each web page should have the
    content for which the users are visiting your
    site. Avoid similar content for every page and
    provide exclusive focused content to the users.
    Provide free information to the visitors in form
    of blogs, articles, newsletter, eBooks etc.

7
  • Give Importance to Photos, Videos and Headings
  • Avoid keeping huge blocks of content on any web
    page instead you should break the page up into
    small pieces. Proper placement of heading and sub
    headings is quite important, and you can also try
    to keep the same font type on every web page. Add
    relevant images and videos to attract the
    visitors and to keep them glued to your website.
  • web design Gold Coast

8
Thank You
Straight Up Marketing
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