Media Ethics

1
INTERNATIONAL JOURNALISM ETHICs

• WAJAHT RAHMAN
• MS IST MEDIA COMMUNICATION
• IIU ISLAMABAD

2
ETHICS

• DEFINITION
• Ethics is a branch of philosophy that deals with
  moral component of human life.
• It reflects a societys notions about the
  rightness or wrongness of an act and the
  distinctions between virtue and vice.

3
LAW

• A recognized causal link or principle whose
  violation must or should result in a penalty as
  failure, injury, loss, or pain.
• The binding rules of conduct meant to enforce
  justice and prescribe duty or obligation, and
  derived largely from custom or formal enactment
  by a ruler or legislature.

4
Difference between Laws Ethics

• Law is a set of universal rules that are framed,
  accepted when usually enforced
• Ethics on the other hand define how individuals
  prefer to interact with one another

5
Laws Ethics

• Laws are rules developed by governments.
• A written form and hence a law is published
  requirements are compelled to be obeyed by the
  members of a society.

• Ethics everything depends on the persons
  conscience.
• Ethics on the other hand cannot be compelled and
  hence they cannot be enforced, totally depends on
  the individual

6
JOURNALISTIC CODES AND ETHICS

• Principles of ethics and of good practice to
  address the specific challenges faced by
  professional journalists
• "Code of ethics" or the "canons of journalism."

7

• Some codes of ethics have the force of law
  Violations of these codes may be subject to
  administrative (e.g., Loss of license), civil or
  penal remedies
• Others can be enforced by the promulgating
  organization alone a violation of these codes is
  usually limited to loss of membership in the
  organization.

8
UNESCO DECLARATION OF FUNDAMENTAL PRINCIPLES

• PRINCIPLE NO1
• Peoples rights to true information
• PRINCIPLE NO 2
• The Journalists dedication to objective reality

9
UNESCO DECLARATION OF FUNDAMENTAL PRINCIPLES

• PRINCIPLE NO 3
• The journalist social responsibility
• Principle no4
• The journalist profession integrity
• Principle no5
• Public access and participation

10
UNESCO DECLARATION OF FUNDAMENTAL PRINCIPLES

• Principle no 6
• Respect for privacy and human dignity
• Principle no 7
• Respect for public interest
• Principle no 8
• Respect for universal values and diversity of
  culture

11
UNESCO DECLARATION OF FUNDAMENTAL PRINCIPLES

• Principle no 9
• Elimination of war and other great evil
  confronting humanity
• Principle no 10
• Promotion of New World Information
  Communication Order

12
SOCIETY OF PROFASSIONAL JOURNALIST

• Society of professional journalist formally known
  as Sigma Delta Chi. This is the oldest
  organization who represent journalist in united
  states.
• It was established in 1909 by DePauw University
  and its charter was design by William Me harry
  Glenn.

13
COMMON ELEMENTS

• OBJECTIVITY
• Unequivocal separation between news and opinion
• Separation between advertisements and news
• Avoid conflicts of interest

14

• OBJECTIVITY
• Subject of adverse news stories are allowed a
  reasonable opportunity to respond to
• Interference with reporting by any entity,
  including censorship, must be disclosed

15
SEEK THE TRUTH AND REPORT IT

• Honest, fair and courageous in gathering,
  reporting and interpreting information
• Test the accuracy of information from all sources
  
• Seek out subjects of news stories to give them
  the opportunity to respond to allegations

16
SEEK THE TRUTH AND REPORT IT

• Identify sources and question sources motives
  before promising anonymity
• Never distort the content of news photos or video
• Avoid undercover or other surreptitious methods

17
NEVER PLAGIARIZE

• Tell the story of the diversity and magnitude,
  boldly
• Examine cultural values and avoid imposing those
  values on others
• Avoid stereotyping by race, gender, age,
  religion, ethnicity, geography, sexual
  orientation, disability, physical appearance or
  social status

18
NEVER PLAGIARIZE

• Distinguish between advocacy (support) and news
  reporting
• Distinguish news from advertising.

19
Ethical responsibility to Sources and Subjects

• MINIMIZE HARM
• Ensure facts are correct
• Contact the subject of the article
• Not publish an article based solely on
  speculation
• Make a mental list of all parties involved in the
  article and think about

20
Ethical responsibility to Sources and Subjects

• AVOID MISREPRESENTATION
• Not publish any sort of interview story without
  ensuring that the interviewee is absolutely happy
  
• GET ALL SIDES OF A STORY
• Sources and quotes from both sides of an argument
  
• Avoid being biased towards either side

21

• http//ethicnet.uta.fi/international/international
  _principles_of_professional_ethics_in_journalism

• http//www.spj.org/ethicscode.asp

• http//www.ifj.org/about-ifj/ifj-code-of-principle
  s/

• http//en.wikipedia.org/wiki/Society_of_Profession
  al_Journalists

• http//www.unesco.org/new/en/communication-and-inf
  ormation/freedom-of-expression/professional-journa
  listic-standards-and-code-of-ethics/

• http//www.pakistanpressfoundation.org/category/me
  dia-ethics/

• http//www.mediaethicsmagazine.com/

• http//college.cqpress.com/sites/masscomm/Home/cha
  pter14.aspx

22
https//www.google.com.pk/search?qshunhybridses
pv2biw1366bih623sourcelnmstbmischsaXei
ykdbVdWQJImdsAHB14DwCwved0CAYQ_AUoAQtbmischq
sudanfamineimgrcxxtjP1Pmn5BpUM253A3BxFd5Lgvk
9GlD9M3Bhttp253A252F252Fwww.viralthread.com25
2Fwp-content252Fuploads252F2014252F08252Fsudan
-famine.jpg3Bhttp253A252F252Fwww.viralthread.c
om252F25-incredible-photos-time252F3B12803B854