How to Design Website Copy for Best UX - PowerPoint PPT Presentation

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How to Design Website Copy for Best UX

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If you want to generate business online quality website copy is a must. With your online marketing you may bring visitors to your website. But a user never stays there if they have not given a good user experience. Here Web Design and copy is a game changer. Globalmedia Insight is a digital agency based in dubai, we can help with your content marketing, video content developments for websites to gain a top digital presence that your competitors have dreamt of. – PowerPoint PPT presentation

Number of Views:19
Updated: 27 May 2015
Slides: 9
Provided by: ridwanzafir

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Title: How to Design Website Copy for Best UX


1
How to Design Content for User Experiences
  • Digital Content marketing and Video Production
    in Dubai, UAE

2
Content is King
  • Content Writing is a big part of website design
  • Content writing is more than search engine
    optimization
  • Content writing is more than blogging
  • Content reflects your brands identity
  • Good content makes users interact with your
    website

3
What is Website Content?
  • Your website more than just a bunch of words and
    images. Copy writing for a website includes every
    bit of text and image on the site.
  • Content writing should voice your brands
    message.
  • It should enhance the user experience, making him
    want to come back for more
  • Copy writing should be able to pull a user to
    engage with your website be it playing a game,
    leaving a comment or signing up for the emailer.

4
Designing your Content
  • How to improve user experience when writing
    copy
  • Give links to your blog or relevant blog posts
  • Make your social media content available on your
    website
  • Fine tune the content you already have
  • Write exciting and different descriptions for
    every section, photo and anything that requires
    content writing
  • Be proud of your copy writing. Show it in off
    with large, readable fonts
  • Help users navigate your web content in easy to
    follow steps

5
Content Writing and Function
  • Content writing and design should be in sync.
  • User experience and function are a vital part of
    the design.
  • Users read and engage with most designs in a
    F-shape
  • The reader first scans the horizontal line
    across the top of the screen for people who read
    from left-to-right.
  • Next, the user scans a vertical line down the
    left side of the screen, looking for keywords or
    points of interest in the paragraphs initial
    sentences or subsection titles.
  • When the reader finds something they like, they
    begin reading normally, forming horizontal lines

6
Tips to writing Good Copy
  • Tread the middle ground Websites are often has
    either too much content or too little. Create
    and constantly update content that feeds the
    appetites of all kinds of users
  • Strategize- Have a complete content writing
    strategy.
  • Simplify- Create a simple card-style design that
    breaks content into small bytes of information.
  • Recycle- If you website lacks content, you can
    repurpose it. Change the design and layout to
    stress the key points.
  • Go Social- Encourage users to engage with your
    website and on social media. Make these
    interactions known on your website and on your
    social channels.

7
Need copy writing services?
  • Does the task of creating content for your
    website seem like an insurmountable task?
  • Global Media Insight - a UAE-based Digital
    Media Agency with 14 years experience in
    designing and developing 1000s of websites
  • OUR FORTE
  • Website content development
  • Content development for blogs
  • Social Media content and moderation
  • Social video content
  • Shorties production
  • Video content for website
  • Photography for websites
  • Content enhancement for website

8
Well help you express your ideas!
  • Call in the copy writing experts to create
    engaging copy, captivating visuals, interactive
    infographics and extremely watchable videos for
    your brands
  • We are a content marketing digital agency with
    excellent copy team and digital experts. We also
    do video production
  • Check us out
  • http//www.globalmediainsight.com/content-producti
    on
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