Top 5 prerequisites for a successful Enterprise CRM

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Top 5 prerequisites for a successful Enterprise
CRM solution

• By SPEC INDIA

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CRM An IT Revolution

• CRM (Customer Relationship Management)
  encompasses a chain of succeeding revolutions.
• In the early 2000s, there was a demand of CRM
  technology and organizations were ready to
  implement it because of its innovative and
  business oriented features.
• It was meant to satisfy the sales, marketing and
  customer support requirements of organizations.
  As and when time passed by, CRM went on to become
  more comprehensive and started fusing well with
  the latest IT technologies.

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CRM An IT Revolution

• That is where Enterprise CRM solutions and that
  too, mobility driven, came in and are ruling the
  world today.
• Few of the many benefits that are eye striking
  are
• Quick business process execution
• Real time information
• Customer satisfaction
• Stupendous flow of information throughout the
  hierarchy, starting from the sales force teams to
  the central management

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Key Factors to Ensure Successful CRM
Implementation
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1. Thorough understanding of the business

• One of the most important aspects for a
  successful implementation is the detailed
  understanding of the business itself and exactly
  in which manner does the business intend to
  interact and satisfy the customers.
• CRM does not limit itself to an IT solution or
  simply software, it encompasses an entire
  business strategy that uses IT and business
  practices as the drivers to drive the entire CRM
  front and thereby gain total customer
  satisfaction and healthy client relationships.

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2. Creating and following a proper plan

• It is very much essential that for such a massive
  implementation, there should be proper planning
  and execution of activities very much based on
  the plan.
• A determined process indicating timelines for
  jobs like work scheduling, identifying critical
  success factors, risk mitigation and many more.
• Matters like scope escalation and deviation need
  to be catered to as and when they arise in such a
  way that they do not become the reason for the
  entire project to suffer.

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3. Correct team structure

• If your requirements and further phases are well
  defined and accurate, implementation is bound to
  be easy and simplistic.
• It becomes very essential right in the start, to
  have a team of people who know what they want and
  what is good for the organization.
• Compromising on the team and letting in every
  Tom, Dick and Harry is not going to benefit the
  project later.
• In short, to achieve the CRM objective, the right
  people have to be a part right from start.

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4. Implementation with minimal disturbance

• In order to have a booming run through, the
  lesser disturbance in the current business flow,
  the greater are the chances of a smooth flow.
• If the implementation is planned in such a way
  that it is done in phases, gaining success in
  shorter spans and not touching their business
  flows on the whole, it surely will show good
  results.

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5. Precise forecasting on Total Cost of Ownership

• When we talk of the total cost of ownership, it
  is imperative to have worked out a finance model
  which in realistic terms, has covered all aspects
  of implementation and their respective costs.
• Budgeting the same and putting the approximate
  costing in relevant phases is equally important
  so as to avoid any type of financial deviation
  and thereby a disruption in implementation.

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SPEC INDIAs Renaissance eCRM solution

• This CRM / SFA solution encompasses the
  enterprise workflow for a diversity of audiences
  like sales teams, service and maintenance teams,
  dealers and distribution channels
• Inclusive of dealers, it also possesses 3rd party
  legacy system integration
• Aims to change the companys ROI equation and
  achieve voluminous savings in administration of
  the sales teams
• Majorly contributive in enabling companies
  achieve ROI in just 4 months, for which proven
  statistics are available

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The Power of 1. Diverse. Scalable.
To know more about Renaissance Enterprise CRM
Solution Visit the link below and schedule a FREE
DEMO www.ecrmsolutions.co