Print Media Advertisement is an Unsung Hero.. - PowerPoint PPT Presentation

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Print Media Advertisement is an Unsung Hero..

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Title: Print Media Advertisement is an Unsung Hero..


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Print Media Advertisement Is An Unsung Hero!!
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Are you an entrepreneur believing that Print is
dead?
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Print is Dead
4
This bit of information is an
eye-opening fact for the business community
about Print Media
5
What are the different types of Print media
advertisement Channels?
6
What do the numbers and graphs say about Print
Media? - Stats dont lie!
  • 79 of Americans makes the purchase decision
    after seeing a newspaper ad.
  • 61 of Americans still read newspaper and
    magazines.
  • The print industry is worth 640 billion and
    supports 3.8 trillion in jobs and services.
  • 40 of adults take action online within 30 days
    after seeing a newspaper ad.

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Ad Engagement Index
Printed Newspapers 477
Newspaper Website 139
Magazine 129
Television 119
Billboard 26
Radio 10
Internet -1
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Why Print Media Should Not be Ruled Out From Your
Marketing Strategies?
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Irrespective of growth of the Internet, it is
said that advertising through print media brings
a positive competitive benefit.
11
Businessman blind as a bat would certainly miss
out a huge ROI if ignored conducting print media
advertising campaigns.
12
Brands can pursue a lot of approach in promoting
their service and products through a print media
advertising agency. With the right marketing
partner such as Smyth Media, you can select the
appropriate kind of advertisement medium and
spread your message with an admixture of copy and
images at an economical cost.
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Smyth Media Group One Bridge Street Suite
130 Irvington, NY 10533 www.smythmedia.com Tel914
.693.8700 ext.302 Fax914.693.8780
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