Application Performance Management (APM) and Instart Logic

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INSTART LOGIC  APPLICATION PERFORMANCE
MANAGEMENT (APM)
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Understand The 5 Key Metrics That Drive Customer
Experience
How does your performance measure up?
2. Start RenderNo one likes to stare at a blank
screen. The sooner a page begins to show up, the
longer a user will wait for it to load. Perceived
improvements can be more valuable than actual
performance gains
1. Page Load TimePages should load in less than
3 sec. Bounce rates rapidly increase after 5 sec.
The easiest gains are found by improving page
load time for your slowest 25 of users.
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3. Time To First ByteTTFB directly impacts Start
Render so monitoring both is critical. TTFB
should be less than 350ms and if its not, there
could be problems with the origin or content
delivery provider.
5. SizeWebpage obesity is an epidemic. The
larger a page gets, the slower it loads,
particularly on mobile devices. Using your APM,
watch for page size creep to ensure your site
stays in shape.
4. JavaScriptWith an increase of site features,
comes an increase in JavaScript. While dynamic
content and images get the blame for latency,
JavaScript could be the silent killer, especially
on mobile.
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Using an APM tool is only One Piece of the
Performance Puzzle
Improve Page Load Time - With a unique machine
learning platform, Instart Logic can continuously
and intelligently improve your average page load
times by 20 guaranteed and up to 70 for your
slowest users.  Click here to learn
more. Optimize Time to First Byte and Start
Render - Instart Logics application-intelligent
HTML streaming capability automatically
determines which portions of the dynamic HTML are
non-unique across users and sends those pieces to
the browser for immediate display of visual
content, improving start render and TTFB by up to
75.Click here to learn more.
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Reduce unused JavaScript - By leveraging Instart
Logics JavaScript Streaming functionality,
machine learning algorithms are applied to
determine the most frequently used pieces of JS
and streams only those fragments to the browser
while on-demand loading rarely used code,
dramatically reducing the amount of JS sent to
the browser by up to 30.  More on Javascript
Streaming. Increase Reliability of 3rd-Party
JavaScript - 3rd Party Javascript is a major
performance bottleneck. Instart Logics
JavaScript Interception functionality intercepts
and redirects code from a single source, greatly
improving reliability. Combine JavaScript
Interception with JavaScript Streaming to ensure
predictable load times and guaranteed 20 faster
performance.  More on JavaScript Interception.
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Guaranteed 20 Faster - or Our Service is Free
Guaranteed 20 Faster than your existing CDN
With a radically unique architecture that
continuously adapts to the application behavior
and leverages the power of machine learning,
Instart Logic can provide faster performance than
any other CDN provider. Network and Application
Level Optimizations Unlike most CDNs who just
focus on network level optimizations, Instart
Logic provides both network and application level
performance optimizations enabling the best
end-user experience. 
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Seamless Integration with your APM Dashboard
We work well with all APMs and we have extensive
integration with New Relic and Soasta, to get a
holistic view of Instart Logics performance
metrics in your APM dashboard. Want to know how
much faster your site could be? Schedule a
benchmark.
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Multiple Performance Gains For Companies With APM
Tool Upgrade to Instart Logic
We ran an A/B Test against Amazon
CloudFront and Instart Logic gave us a 16.8
increase in conversions over a very large sample
set of hundreds of thousands of visitors. This
was the single most impressive conversion win we
have experienced to date for anything we have
done.
Todd Lehr, VP Engineering, Dollar Shave Club
Instart Logic has improved our
time-to-first-byte and our page load times. And
they provide excellent technical support. The
platform is stable and fast.
Iain Sexton, CIO, BookIt.com
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When the edge becomes software-defined, we
can write code around it and take completely new
approaches to site delivery, optimization and
personalization. Instart Logic changed the way we
think about building the delivery of our
application.
Greg Franczyk, Director of Software Engineering,
The Washington Post
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Frequently Asked Questions
How does my APM tool work with Instart Logics
service? APM tools provide visibility and
actionable insights into performance metrics,
however, equally important is the ability to
accelerate content delivery and improve the
performance of your website. Instart Logic plays
a paramount role in influencing each and every
one of the key performance metrics by delivering
performance optimizations faster and more
intelligently than any other CDN. Unlike
traditional CDNs, Instart Logic provides a set of
services with a purpose built CDN that harnesses
the power of machine learning to continuously
optimize application performance. Instart Logics
service works seamlessly with your APM tool. The
service requires no code changes or SDKs to
integrate and works for all existing browsers
without any plug-ins or other add-ons. Its
totally transparent to the users and the backend
infrastructure and requires only a simple DNS
change to use. What APM vendors does Instart
Logic partner with? Instart Logic partners
with market leading Application Performance
Management vendors such as New Relic and Soasta.
Simply set up your Instart Logic service and send
your New Relic or Soasta license key
to partner_at_instartlogic.com to activate your
plugin. Within a matter of minutes, your APM
dashboard will start to monitor Instart Logics
performance metrics.
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How does Instart Logic improve my key performance
metrics? Instart Logic plays a paramount role
in influencing each and every one of the key
performance metrics by delivering performance
optimizations that are faster and more
intelligent than any other Content Delivery
Network. Features such as Image Adaptation, HTML
streaming, and JavaScript Interception provide a
fundamentally different approach to influencing
key performance indicators and result in
meaningful performance gains that have real
business impact. Why is Instart Logic better
than other CDNs? Different from traditional
content delivery networks, Instart Logic has an
innovative software based approach to accelerate
the delivery of applications and content, not
just to the caching location, but also to the end
device. With its architectural platform built for
modern day applications, Instart Logic is able to
have end-to-end control of the content delivery
path from client to cloud to origin. By using
machine Learning and computer vision techniques,
Instart Logic is able to send applications in
small chunks instead of as monolithic downloads
thereby speeding up the delivery of content,
ensuring faster page downloads and a superior
user experience. How is Instart Logics
technology different? With a radically new
architectural approach to application delivery,
Instart Logic is able to decouple the hardware
and network from the software used to deliver
applications, a fundamental paradigm shift from
the legacy hardware-centric content delivery
approach. In additional, unlike traditional
Content Delivery Networks who focus primarily on
network-level optimizations, Instart Logic
provides both application-level and network-level
optimizations allowing for completely innovative
approaches to accelerate the performance,
security, and scalability of applications.
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What security features does Instart Logic
provide? In addition to accelerating
performance, Instart Logic also provides a
comprehensive security suite with multi-layered
protection for applications. The security suite
leverages our unique Software Defined Application
Delivery platform and provides protection across
the end-to-end delivery path with DDoS
protection, a Web Application firewall that
utilizes the ModSecurity engine, and origin
protection.