Search Engine Optimization services by Expras - PowerPoint PPT Presentation

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Search Engine Optimization services by Expras

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Expras.com provides information and low cost services related to SEO, SEM, SMO, affiliate and digital marketing for small and medium business owners, bloggers. – PowerPoint PPT presentation

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Title: Search Engine Optimization services by Expras


1
Search Engine Optimization Services by Expras
  • ON Page SEO
  • OFF Page SEO

www.expras.com
2
ON Page SEO
  • On-page optimization is the technique of SEO that
    is done on the pages of website.

3
ON Page SEO Tasks
  • 1. Content Analysis of the Target Landing Pages-
  • - Duplicate Check
  • - Freshness Check
  • - Readability Check
  • - Pagination Check
  • - Keyword Proximity
  • - Keyword Research and Analysis
  • 2. Content Optimization-
  • - Managing keyword density
  • - Canonicalization (if required)

4
ON Page SEO Tasks
  • 3. Domain Optimization-
  • - Redirections and Rewriting (if required)
  • - Meta Content Optimization
  • 4. Title and Meta Tag Optimization
  • - Image Al-ting
  • - HTML Code Optimization
  • - H1, H2 tag Optimization(if required)

5
ON Page SEO Tasks
  • 5. Other Activities
  • - Internal linking and removing broken links
  • - Removing SEO based HTML errors detected

    by Google Webmaster
  • - Bounce rate analysis
  • - Google webmaster verification
  • - Robots.txt creation/analysis
  • - Solving No Follow, 404 Error Pages
  • - Sitemap creation, submission
  • - Google Disavow to remove any bad link

6
ON Page SEO Tasks
  • - Informing about low quality content or empty
    pages
  • - Google Analytics setup
  • - Google Places / Map listing
  • - htaccess optimisation
  • 6. Page Speed

7
OFF Page SEO
  • Off-page optimization is the technique of SEO
    that takes place outside the website for instance
    link building.
  • In the off page SEO, we change back linking
    options instead of website.

8
OFF Page SEO Tasks
  • - Article submissions
  • - Web 2.0 submissions
  • - Social bookmarking
  • - Directory submissions
  • - Ppt creation
  • - Ppt submissions
  • - Pdf submissions
  • - Video submissions

9
OFF Page SEO Tasks
  • - Photo sharing
  • - Classifieds ad posting
  • - Business listings
  • - Answers questions
  • - Search engine submissions
  • - RSS feed submissions
  • - Live link promotions

10
Contact US
  • Expras - SEO, SEM, Digital Marketing Company
  • Email ID
  • info_at_expras.com
  • Website

www.expras.com
11
Thank You
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