Search Engine Optimization and Its Benefits

1
An Introduction to Search Engine Optimization
(SEO) and its benefits
Presented By
5808 137 Ave NW, Edmonton, AB, Canada, T5A
1C9 Phone No 780-800-7270 Website
www.ema-seo.com/ Email info_at_ema-seo.com
2
What Is SEO?

• SEO is the art of making your website more
  attractive to the search engines, as a result,
  the website is rewarded with a higher search
  engine rank, thus receives more traffic than the
  websites below it.

3
SEO tree show all the important factors that play
an important role in getting high ranking and
high traffic for your website.
4
Types of SEO?

• On Page SEO

• Off Page SEO

• Code Validation
• Keyword Research
• Meta Tag Updation
• XML site map creation and submission
• Website verification on Google webmaster
• Content Optimization
• Image optimization
• Robot.txt (if needed)

• Social Bookmarking
• Article Submission
• Link Building (3 Way)
• Blog Commenting
• Business Listing
• Classified Posting
• Press Release
• Blog Mini Website Creation

5
Complete SEO Process
6
Popular Search Engines
7
Benefits of SEO

• Build a better user friendly website
• Discover new markets
• Find out new customers and help expansion
• Establish brand awareness via improved rankings
• Gain better conversation rates
• Remain in-synch with the trendiest developments
• Put up a loyal fan base through newsletter
• 24/7 business should be open
• Fight your own competition
• SEO is superior for social media

8
SEO Tips for Your Website

• Create the website about one thing
• State keywords where required most
• Update your website regularly
• Content engagement a must
• Use keywords in your contents and images
• Link to internal pages on your website
• Apply permalink structure that adds keywords
• Eliminate anything which slows your site
• Connect your web pages with other social
  networking sites
• Ensure your site is indexed in search engines
• Prevent modifying your domain Name
• Have other distinct website link to you

9
Follow Us On
10

• Thank You All!

5808 137 Ave NW, Edmonton, AB, Canada, T5A
1C9 Phone No 780-800-7270 Website
www.ema-seo.com/ Email info_at_ema-seo.com