9 Tips to Create Your Next Catalogue

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Add a cool finish to the cover(s) Spot UV,
embossing and different types of laminations
Outlining or Highlighting a product image is a
good place to start and wont break the budget.  
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Catalogue Design Hand-in-hand with brand
identity is effective catalog design. Depending
on the category, an offer or hook can pique
interest, or create a sense of urgency. Catalog
interiors should have user-friendly organization.
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Small might be the new big Consider printing a
pocket-size guide of newer or faster moving
applications. Make it handy to use and portable.
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Use a new color for thumb edge imprint Black
is a great, easy to read color but other primary
colors such as blue and red are available too.
Think outside the (black) box.
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A picture paints a thousand words Make sure
you have high quality photos that are
professionally styled and photographed.
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Do Offer More Give customers the opportunity
to purchase additional complimentary items.
Capture a larger share of the consumer market by
meeting more of the needs and wants of each
individual customer.
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Call to Action Basic information should
include your list of branches, your addresses,
and contact nos if you are a store chain/multi
location it should be clutter free.
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Target new customers and reactivate lapsed
customers Give customers a product, brochure/
catalogue that makes their life easier and more
informed and they will use it.
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Get a Fabulous Printer Process will be
smoother if you have a professional printer who
is familiar with the job and knows how to do it
well.
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