Title: Personalized Medicine Market Trends and Prospects
1Personalized Medicine - Opening Doors and
Overcoming Challenges
(Type, Mode of action, Crop Type and Geography) -
Size, Share, Global Trends, Company Profiles,
Demand, Insights, Analysis, Research, Report,
Opportunities, Segmentation and Forecast, 2013 -
2020
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Published on Oct 2014
2 Report Overview
- Over the last 20 years personalized medicine has
grown as tool in patient treatment. Personalized
medicine uses a patients genetic information to
help tailor treatment to avoid side effects,
identify what treatments will and wont work and
establish a pre-disposition towards certain
diseases. Personalized medicine has been focused
to a great degree in the oncology area, where on
average an individual patient may find more than
70 of medicines ineffective for them. In the
last few years this has begun to change as more
personalized medicines have been developed
outside of the oncology field. The spread of
personalized medicine to other fields has
increased the challenge of physician uptake, with
many GPs not feeling comfortable ordering genetic
tests. Personalized medicine faces a number of
road blocks, including the issues of physician
uptake of diagnostics, challenges for clinical
trials, public controversy and, most
significantly, lack of reimbursement by payers. - Scope
- Overview and timeline of personalized medicine
- Issues and case studies related to personalized
medicine - Key topics covered include identification of
adverse reactions, identification of
pre-disposition towards diseases and treatment
options that will and will not work - Healthcare legislation related to personalized
medicine - Challenges and strategies to overcome
- Future outlook
- Read More At http//www.researchbeam.com/persona
lized-medicine-opening-doors-and-overcoming-challe
nges-market
3 Table of Content
- Executive SummaryIntroductionWhat is
Personalized MedicineTimeline of Personalized
MedicineThe Spectrum of Personalized
MedicineIdentifying Adverse ReactionsControversy
/IssuesCase Study warfarinCase Study
ZiagenIdentifying What Treatment will
WorkControversy/IssuesCase Study
HerceptinCase Study ErbituxIdentifying What
Treatment wont WorkControversy/IssuesCase
Study Plavix Case Study beta interferon - Identifying Pre-disposition towards
diseaseControversy/IssuesCase Study Breast
Cancer Case Study Alzheimers Disease
4 Table of Content
Health care Legislation and Personalized
MedicineHealth Insurance Portability and
Accountability Act 1996 Genetic Information
Non-discrimination Act 2008Patient Protection
and Affordable Care/Health Care Education and
Reconciliation 2010Comparative Effectiveness
ResearchShift of the system to paying for
outcomesRe-focus towards preventionRoad Blocks
and AnswersPhysician UptakePublic
ControversyEducationChallenges for Clinical
TrialsBenefits for Clinical TrialsReimbursement
Co-developmentThe Personalized Medicine
OutlookTechnology DevelopmentsTesting
PriceShifting StrategyWhere do We Go From
HereAppendix Enquire At http//www.researchbeam.
com/personalized-medicine-opening-doors-and-overco
ming-challenges-market/enquire-about-report
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opening-doors-and-overcoming-challenges-market
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