M-Health Services

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M-Health(Health with Mobile)Services
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• M-Health Services Market is enjoying strong
  growth momentum with rapidly emerging new
  technologies in the healthcare market. In 2015,
  the M-health services market has reached INR
  crore, registering a growth of 16.2 from the
  previous year.
• M-Health services market has escalated remarkably
  at a CAGR of 20.4 from FY2010-FY2015. The
  M-health services market has been segmented into
  four broad categories, which includes
  telemedicine services, M-health marketplace,
  On-call home healthcare services market and IT
  healthcare market with a focus on EHR, LIS and
  PIS software.

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• Telemedicine providers have been categorized into
  three groups Private Hospitals, Government
  Hospitals and NGOs. Private Telemedicine centres
  accounted for the share of Government
  telemedicine centers was calculated to be of
  the total telemedicine centers in India in 2015.
• The telemedicine market in India has been
  segmented into tele-radiology, tele-consultancy,
  tele-pathology, tele-dermatology, tele-ICU,
  tele-surgery and tele-ophthalmology. The
  tele-consultancy is the second largest sector in
  the telemedicine market in India, contributing

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• There has been a shift witnessed in the customers
  focus from getting consultations from doctors in
  brick and mortar hospitals to online
  consultations in the recent years, particularly
  in the urban and semi urban areas. This is
  primarily due to constraints of time distance,
  easy availability of doctors online and increase
  in population
• The E-health market place has expanded at a
  phenomenal CAGR of 24.8 with INR Crore from
  2013 to INR Crore in 2015.

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• The on-call home healthcare industry is mainly
  segmented into two categories, which includes
  home healthcare devices market and home
  healthcare services market, of which the
  contribution of home healthcare devices market
  has been the highest in the past several years.
• The home healthcare market in India has grown at
  a CAGR of 20 from INR crore in 2014 to INR
  crore in 2015. Growth in this sector has been the
  representative of swiftly changing macroeconomic
  dynamics such as increase in private expenditure
  on healthcare, improving standard of living and
  increase in consumer disposable income

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• The demand of home healthcare services primarily
  arises from elderly care and physiotherapy which
  accounted for 55 of the overall demand in
  FY2015.
• The on-call home healthcare services market has
  been segmented on the basis of demand from
  tier-1, tier-2 and tier-3 cities. Growing
  urbanization and increment in disposable income
  has been considered as primary reasons behind the
  surge in demand for home healthcare services in
  Tier-1 cities in India.
• The market has been dominated by Portea Medical
  which displayed the highest share in on-call home
  healthcare market and it is likely to continue to
  dominate in the future.

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• The M-Health services market has been segmented
  into Patient Pathway Solutions and Healthcare
  Support Services. Patient pathway solution
  includes wellness, prevention of disease,
  diagnosis treatment services and monitoring of
  patient which involves direct interaction of the
  patient with the doctor. With the proliferation
  of Smartphone in World and easy access of mobile
  internet services have provided a huge impetus to
  m-health services in India.
• The Healthcare IT market in India will continue
  to grow at a considerable pace in the next few
  years with addition of small hospitals in
  different regions in the country. Furthermore,
  with new upcoming technologies such as m-health
  and e-prescriptions, IT investments on software
  would further rise with a focus on integrating
  billing and online availability of patient
  records across hospitals.

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• It saves doctors and patients time in addition to
  m-health services offered at the various
  applications on Smartphone, several mobile
  telecommunications companies such as Aircel,
  Airtel and Idea have tied up with leading chains
  of private hospitals in India to provide 24/7
  quality healthcare services at the convenience of
  mobile phone. Aircel has tied up Apollo
  Healthcare to provide access to quality medical
  advice from the comfort of customers place,
  where customers get instant advice from a panel
  of Apollo Hospitals doctors which specializes in
  various fields _at_ INR 2 per minute.

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• New business models and low start up costs along
  with the innovations in cloud mobile
  technologies will be driving the m-health
  industry to move forward in the future.
• M-Health has been a very widely adopted
  phenomenon in most of the developed countries and
  developing countries namely USA and China. It has
  emerged as an extension of junction between
  healthcare and technology.
• M-Health improves the human engagement in
  healthcare practices by decreasing the costs of
  medical consultations, remote availability of
  doctors, fewer in person visits, greater
  adherence to well being and treatment plans.
• Semi-literate people in villages are becoming
  mobile Expert and that promotes m-Health too.

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