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2- ASHFORD BUS 352 Entire Course
- ASHFORD BUS 352 Week 1 DQ 1 Change in
Organizations
- Why is it said that electronic commerce is a
catalyst of fundamental changes in
organizations? Search the Ashford Online Library
for an article that addresses change in
organizations as a result of e-commerce.
- ASHFORD BUS 352 Week 1 DQ 1 Change in
Organizations - ASHFORD BUS 352 Week 1 DQ 2 Marketspaces
- ASHFORD BUS 352 Week 1 Quiz
- ASHFORD BUS 352 Week 2 DQ 1 E-Tailing Business
Models.
3ASHFORD BUS 352 Week 1 DQ 2 Marketspaces
ASHFORD BUS 352 Week 1 Quiz
. Which is not one of the EC trends? 2. The cost
curves of digital products differ from the cost
curves of physical products because in
digitization 3. In effect, in a social network
there are online and offline communities of
people with similar interests.
Compare marketplaces with marketspaces. What are
the advantages and limitations of each? What is
your favoritemarketspace and why?
4ASHFORD BUS 352 Week 2 Assignment Social Business
Networking and E-Commerce
ASHFORD BUS 352 Week 2 DQ 1 E-Tailing Business
Models.
Discuss the advantages of established
click-and-mortar companies such as Walmart over
pure-play e-tailers such as Amazon.com.
Conversely,
Select one of the social networking sites for
business professionals listed in Insights and
Additions box 3.2 in Chapter 3 of your text.
Discuss why you believe it has been successful in
creating community. Also include the
characteristics of the specific community
5ASHFORD BUS 352 Week 2 DQ 2 Customer Decision
Process
ASHFORD BUS 352 Week 3 DQ 1 Four Ps of Marketing
In a paragraph, relate B2B to the four Ps of
marketing (product, price, placement, promotion).
Then, describe a B2B exchange and identify how it
demonstrates the four Ps. Prepare your response
in 200 words and respond to two other learners.
For an online purchase, go through a sample
customer decision process. Explain the points in
the process where the vendor has an opportunity
to add value. Be sure to answer the following
questions
6ASHFORD BUS 352 Week 4 DQ 1 M-Commerce
ASHFORD BUS 352 Week 3 DQ 2 Knowledge Management
First describe how m-commerce can expand the
reach of e-commerce. Then, imagine you work for a
fashion retailer and are in charge of a new
mobile advertising campaign designed
Read Case 6.1, EC Application Knowledge
Management at Infosys Technologies. Identify the
knowledge management cycle, found in exhibit 6.6,
in this case, applying each entity such as
create, capture, refine, etc. to the case and
briefly explaining each one
7ASHFORD BUS 352 Week 4 DQ 2 Security
ASHFORD BUS 352 Week 4 Quiz
1. Question ________ , also
called viral marketing, is free advertising that
can increase the visibility of niche retailers
and products. 2. Question
Alloy.com, bolt.com, and blueskyfrog.com
are communities that
A business wants to share its customer account
database with its trading partners and customers,
while at the same time providing prospective
buyers with access to marketing materials on its
Web site. Assuming that the business is
responsible for running all these network
components
8ASHFORD BUS 352 Week 5 Assignment Final Paper
(E-Business Analysis of Nike)
ASHFORD BUS 352 Week 5 DQ 1 Payment Online
Discuss the difference between accepting a
payment online versus in person and describe some
of the problems associated with online payments
from the vendor and customer points of view. Be
sure to answer the following questions
The final 6 to 8 page paper will demonstrate
comprehensive understanding of the course topics
and concepts. The title of the paper will be An
e-Business analysis of _____________. The blank
will be filled in with the name of a company you
select that is doing business online
9ASHFORD BUS 352 Week 5 DQ 2 Copyright Issues
Read the Closing Case in Chapter 11, Why is
Disney Funding Chinese Pirates? Give a reasoned
answer to why Disney might be investing in
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