China's Two-Child Policy; Mapping out implications for FMCG manufacturers

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China's Two-Child Policy Mapping out
implications for FMCG manufacturers
Market Reports On China
http//www.marketreportsonchina.com
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Summary

• In 1979, the Communist Party in China introduced
  its one-child policy to curtail population
  growth. Over the decades, the policy has led to
  multiple demographic issues in Chinese society a
  large aging population, gender imbalance, and
  shrinking workforce. In October 2015, the Chinese
  government announced its decision to abandon the
  one-child policy, allowing all couples to have
  two children.
• Key Findings
• Despite China's intentions to reverse the
  multiple demographic issues it currently faces,
  the two-child policy is unlikely to yield
  anticipated change.
• A short-term mini baby boom could occur as a
  result of more births in China in the near
  future, which opens avenues for FMCG
  manufacturers to target different stages of the
  new children's lives.

Scope The report provides in-depth market
analysis, information and insights, including
? A detailed coverage of the travel and
tourism industry in China ? A comprehensive
analysis of the airlines market in China ?
Profile of the top airlines operating in China

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• Synopsis
• China's Two-Child Policy explores the Chinese
  government's decision in 2015 to abandon its
  one-child policy considering key economic and
  demographic implications that might occur. It
  also highlights future concepts and innovation
  implications for FMCG manufacturers to consider
  based on two likely scenarios that might occur
• 1) a short-term mini baby boom or
• 2) no changes to the current socio-economic
  issues China faces.

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• Reasons To Buy
• Gain insight into the outcomes of China's
  two-child policy.
• Explore innovation opportunities for FMCG
  manufacturers should more births occur in China
  in the short-term future.
• Identify avenues for new product development for
  the current socio-economic issues China faces.

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Table Of Content
1.Introduction 2.Outcome of Chinas Two-Child
Policy 3.Strategic Recommendations 4.Appendix


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To view the full Executive Summary and Table of
Contents, please visit China's Two-Child
Policy Mapping out implications for FMCG
manufacturers Contact Us Market Reports On
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