9 SEO Practices You Should Stop Immediately

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• 9 SEO Practices You Should Stop Immediately
• Search Engine Optimization or SEO is the crux of
  a brands online ranking and its prominence in
  organic search results. A comprehensive and
  carefully strategized SEO plan can help build a
  digital value proposition to your audience. While
  it is one of the most vital components of
  building and sustaining online presence for your
  business, SEO guidelines keep changing what
  worked yesterday to boost your rank juice may not
  work today.
• Search engines are becoming smarter and more
  sensitive to bad SEO practices they are also
  quite adept at identifying Black Hat SEO
  practices, spammy links, low quality content and
  disruptive SEO tactics. Googles SEO algorithm
  changes and evolves at a rapid pace, penalizing
  your online brand if you follow any unauthorised
  SEO practices. Here are a few of such practices
  that you should stop immediately.
• Over stuffing keywords
• Using one or a few selected keywords excessively
  across your content page content, title, meta
  tags, and description with an aim to improve
  your sites rankings might leave your site
  penalized. While keyword density is important, it
  is unwise to stuff your content with keywords,
  lest you may end up losing your existing ranking.
  Opt for an acceptable keyword ratio in relation
  to the rest of the content not more than 7 of
  your content should contain the targeted
  keywords.
• Over-optimizing anchor text
• While optimizing your landing pages with
  value-added content is a good practice,
  over-optimizing is not appreciated by search
  engines. In fact, over-optimization will attract
  penalties for your business, especially post the
  Penguin update. Avoid keyword stuffing, internal
  linking using keyword-rich anchor text,
  cross-linking using rich anchor text,
  incorporating non-relevant keywords, and having
  multiple H1 tags.
• Poor quality content
• Low quality content appeals to neither your
  audience, nor search engines Googles Panda
  update is the penal authority on poor content
  quality. Unique, engaging and high quality
  content attracts backlinks from sites that have
  gained credibility in their specific domains.
  Invest in content that is interesting, and makes
  it worth your audiences time.

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• algorithms as often as possible to ensure that
  only authentic, usable and sensible content
  reaches the online audience.
• Cloaking
• Creating multiple versions of content, one for
  search engines and one for your audience, is a
  tactic that is an SEO no-no! Both search engine
  crawlers and the digital audience can distinguish
  between the different versions not only do you
  lose your ranking, you also greatly risk losing
  your brand reputation in the eyes of your
  audience.
• Spam blogs
• A tactic that yields no value to your audience,
  spam blogging involves using a piece of code or
  software to create garbled content that is
  infused with keywords and essential phrases. Such
  content is then published in an attempt to get
  users to click on the post or the ad. Remember,
  if you do not have unique content that is
  share-worthy, do not post at all. Focus on end
  users create engaging content that the audience
  can connect to, and that attempts to solve
  specific problems that they have.
• Blog spam
• The other side of spam blogging, blog spam refers
  to posting garbled content posed as comments on
  threads and posts. Again, this has zero value
  addition to your audience, and hence, will damage
  your credibility.
• Social media spamming
• A practice that has become rampant today, social
  media spamming is irksome to your audience.
  Sending out spammy links (example You MUST
  check out this image!) on social media sites and
  platforms must be avoided.