Online Reputation Management - PowerPoint PPT Presentation

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Online Reputation Management

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These services are provided by a web services company.These are services designed to manage and improve your reputation on the internet.A provider of these services will identify all the places that you can be found on the internet, and ensure they all convey the same message. – PowerPoint PPT presentation

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Provided by: Unlimitedexposure
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Title: Online Reputation Management


1
  • Online Reputation Management

2
  • Online Reputation Management
  • What is Online Reputation Management?
  • A company presents itself online in many ways
  • It has a website
  • It may also have social media accounts
    Facebook, Twitter, YouTube etc
  • All these must together present a uniform picture
  • They must work in a synchronized manner
  • This is one aspect of online reputation management

3
  • Online Reputation Management
  • How Can a Company Manage its Online Reputation?
  • It must convey a uniform message everywhere it is
    present on the internet
  • It must realize that most of these places attract
    comments from customers and visitors
  • Comments may not always be favorable
  • Managing your reputation involves eradicating or
    suppressing adverse comments
  • Posting new positive information and repeating
    by way of sharing or re-tweeting positive
    comments by others can cause the adverse results
    to go down in the search rankings

4
  • Online Reputation Management
  • What are Online Reputation Management / ORM
    Services?
  • These services are provided by a web services
    company
  • These are services designed to manage and improve
    your reputation on the internet
  • A provider of these services will identify all
    the places that you can be found on the internet,
    and ensure they all convey the same message
  • The provider studies all online content,
    including comments, and identifies your strengths
    and weaknesses
  • In case your reputation is already tarnished
    online, the provider recommends measures to
    salvage it

5
  • Online Reputation Management
  • How Can One Repair or Improve Ones Online
    Reputation?
  • Ensure you present a consistent, positive message
    wherever you are present online
  • Respond to all comments positively, including any
    negative comments
  • From time to time post positive useful
    information on your website, or in response to
    comments
  • Do not treat each post as a sales message

6
  • A Search Engine Optimization FAQ
  • Unlimited Exposure Online
  • 3500 Dufferin St-602
  • Toronto, ON M3K 1N2
  • TollFree 1-877-283-1831
  • Website www.unlimitedexposure.com
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