How to choose WordPress Theme

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How to choose WordPress Theme
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Instructions for use

• If you're in charge of marketing at a slight or a
  medium sized company,
• you have sufficient on your era to work on and
  troubleshooting your website shouldn't be one of
  them.
• That's why you have to create your website on a
  platform that gives you to effortlessly design
  permitting to your organizations brand standards,
  manage your content, and make modifications
  without jumping into code.
• WordPress is the world's leading content
  management and blogging platform and helps you
  accomplish all of that, plus its themes allow you
  to customize and build a site suited to your
  needs.

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Hello!

• I am Sophia wilson
• I am here because I love to give presentations.
• You can find me at _at_isophiawilson

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Website Goals
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• The right WordPress theme faithfully aligns with
  your websites goals.
• What is the main reason of your website?
• Is it to give information about your product?
  Create leads? Generate sales?
• Clearly distinct goals help you to select the
  type of theme most appropriate for your website.
• If your only goal is to build authority and
  provide information, your theme selection
  criteria differ from using your site as an online
  store.

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Current and Future Needs

• A good way to think about your next theme is to
  imagine if it will serve your needs today, next
  month, and next year.
• Review the theme's update history, and make note
  if it has been able to keep pace with web design,
  digital marketing trends and technological
  innovations.
• When Google obviously stated that they would
  endorse mobile friendly site in mobile search,
  was your theme already mobile friendly? Or you
  need to wait for developer to make the
  customization

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Your Web Development Skills

• Developers are constantly taming their themes,
  and not just to create your site look and work
  better but to make it easier to customize without
  knowing code.
• If you have web development skills you already
  know how to push the limits of your website theme
  and make custom changes. But if you lack these
  assistances, panic not. Many of the most popular
  themes come with sufficient options to make your
  site look exclusive.
• Pursue out themes that will allow you to do what
  you need without digging into code, so you can be
  in control of customization.

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Access to Developers

• If your website want to go beyond the theme's
  customization options, make sure you have access
  to the skills of a web developer or at least a
  budget to outsource any work.
• Otherwise you need to make compromises with the
  theme limitations and revise your website needs

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Integration with other software

• A wordpress theme cannot do anything alone to
  perform its functionality Wordpress uses
  particular plugins. For every specific function
  we have to install the plugins.
• When trying and assessing a theme explore whether
  your current additions work with it or what
  desires to be changed.
• We have to use wordpress hosting to host
  Wordpress website

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SEO

• It is one of the main factors to be considered
  while dealing with the Wordpress,
• The theme should be responsive and medication to
  the code should be easily made.
• The theme load time must as low as possible. On
  the other hand the code of theme should have the
  good quality

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Design

• You wont get a second chance to make first
  impression. When you attract new visitor to your
  website you wish to stay that visitor for a long
  time
• One way to achieve this is with a good design and
  layout. I'm not saying you need to hire great art
  director to amaze visitors with shiny graphics
  and HD videos, but you need to craft a pleasant
  user experience. Some themes are too basic.
  Others are just too cluttered. Find a happy
  medium that meets your website wish list,
  compliments your brand and can help you fulfill
  your website goals

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• Support

• Technical support is one of the most significant
  reflections you need to make when acquiring a new
  theme.
• It may not be a serious factor if you have a
  devoted developer on your team, but if you're a
  single marketer in your team technical support is
  a must have

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• THANKS!
• Any questions?
• You can find me at _at_isophiawilson