How would Web CMS science emerge in 2016? - PowerPoint PPT Presentation

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How would Web CMS science emerge in 2016?

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Tweaks, turns and transformations are three pillars that define brand new innovations in web technology. – PowerPoint PPT presentation

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Title: How would Web CMS science emerge in 2016?


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How would Web CMS science emerge in 2016?
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Tweaks, turns and transformations are three
pillars that define brand new innovations in web
technology.
Due to changing landscape of technology, novel
practices are coming into view, offering us new
trends to follow. With an exit of 2015, unseen
website development trends are resonating in
the CMS space. 
So in 2016, we have all new rules of content
management that will meaningfully impact the web
development science. Here is all you need to
digest
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Performance-oriented content
Easy content management is no longer good enough.
Performance is what counts. The new demand of web
content space is to be able to monitor goals
fulfillment through measuring content
performance.
CMS system must have a system that helps generate
feedback to review content performance. 
This facilitates updating content across various
channels. So in 2016, the trend is Marketable
Content focused around the improvement of overall
performance of the website. With this in mind,
content marketing team can put in effect the
actionable plans to attract more customers.
4
Dynamic content display
In order for a company to be outstanding and
unique compared to other competitors in the
similar industry, personalized expression and
content-driven user experience are the major key.
In 2015, many ecommerce companies realized this
change in content marketing engine.
Having personalized digital experience through
dynamic and seamless web CMS is the demand for
viable ecommerce in 2016.
Ecommerce ventures that produced rich, meaningful
and original content platform survived
successfully. 2016 has proposed the theory of
having enduring CMS that houses more than just
catalog management and static display pages.
5
Retention rocks indeed
Due to horrible cost involved in acquiring new
customers, shrewd merchants now prefer to deal
with customers by maintaining their attention and
interest in their brands. Once acquired always
remains acquired.
This is the new motto of ecommerce business
owners. Content marketing 2016 has included
customer retention as a new trend.
Loyalty has become major focus for brand
marketing and opening the windows of upsell
opportunities.
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In 2016, content-driven marketing strategies are
likely to take the shift in looking at the
customer journey.
So the approach for customer experience solutions
will now become more holistic and exhaustive,
focusing more on retention than acquisition.
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Moving on from Short-sighted language approach
The technology does hold the magic however,
content management system is no longer fully
dependent on the technology used  Java, PHP or
.Net. APIs are making it easy for content
managers to update content and functions of
modern web CMS. So the old mythology of
technology needs to be abandoned in 2016. 
The new trend is to focus on all round actions of
content development and management that does not
just revolve around platforms basal code and
language used.
Originally Posted On - http//goo.gl/c58vYY
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