Pay Per Click Campaign - PowerPoint PPT Presentation

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Pay Per Click Campaign

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PPC is basically a advertising campaign that place your advertisement on the search engine result pages – PowerPoint PPT presentation

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Title: Pay Per Click Campaign


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Pay Per Click Campaign
  • PPC is basically a advertising campaign that
    place your advertisement on the search engine
    result pages, usually it shows at the right side
    of the top of the search results.
  • In these campaign, the advertiser only pays when
    a visitor clicks on the ad.
  • PPC Company in India cutting down irrelevant
    traffic and bringing your prospect customers to
    buy products and services by increasing return on
    investment are designed by the specialists.

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Benefits of PPC
  • PPC can have several benefits to your online
    marketing campaign. You should be aware of the
    possible advantages before using it. Below are
    some of the benefits
  • Flexibility Control
  • Quick Output
  • Targeting
  • Track ability
  • Budget Setting
  • Pay for Result

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Flexibility Control
  • Control and designing your ad campaigns according
    to relevant needs
  • Seasonal campaigning for a fixed duration
  • Many targeting options with a single bid and
    amount
  • Provision of tracking the performance of your
    campaign for further changes
  • Option of targeting advertisements to a certain
    position or bid higher for some key words for a
    particular time

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Quick output
  • Instant way of driving traffic to your site
  • Pay per click advertisement appears on search
    result pages as soon as the campaign goes live
    and is approved

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Pay for Results
  • Payment made only when the customer clicks on the
    ad
  • No charges for placing an add on the result page
    of search engine
  • After one click on the ad, customers can save the
    URL and return later

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Budget Setting
  • Daily and Monthly budgets can be set to control
    costs
  • Advertisers opt for what amount to pay for
    keywords, traffic results and other bidding
    options to meet market goals

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Targeting
  • Target advertisements for prospective customers
  • Provides options like location, language and
    demographic targeting by gender, age and time to
    convert each click into conversion

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Level Playing Field
  • Pay Per Click also puts all businesses on a level
    playing field
  • Either a small or big business, chances of
    winning a keyword bid and being placed high on
    search engine result pages are same for both.

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Track ability
  • PPC campaign stays as effective and efficient as
    possible by tracking keyword and phrase successes
  • Tracks maximum traffic with best conversion rates

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  • VertexPlus Software Pvt. Ltd.
  •  B-19, 10-B Scheme, Gopalpura RoadJaipur,
    Rajasthan - 302018 INDIA
  • Contact No. 91 141 6622200, 6622201
  • http//www.vertexplus.com/
  • https//www.facebook.com/VertexPlusSoftwares
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