Three Common Opportunities With Internet Leads - PowerPoint PPT Presentation

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Three Common Opportunities With Internet Leads

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Real estate agents must focus on lead generation to build their business. It’s one of the cornerstones for any industry, but especially in real estate. The good news is that hundreds of leads are available online if you know where to look. Here is a look at three opportunities agents have to cultivate their internet leads. This is from an article that appeared on Michael Putnam's website: – PowerPoint PPT presentation

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Title: Three Common Opportunities With Internet Leads


1
Three Common Opportunities With Internet Leads
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  • Real estate agents must focus on lead generation
    to build their business. Its one of the
    cornerstones for any industry, but especially in
    real estate. The good news is that hundreds of
    leads are available online if you know where to
    look. Here is a look at three opportunities
    agents have to cultivate their internet leads.

http//michaelputnam.com/
3
1. Manage their Leads
  • One of the easiest and most efficient ways to
    filter potential leads and nurture them is
    through an ISA. You must have someone who is
    dedicated to this task by following up even over
    the long-term. The goal is to get the lead to
    make an appointment, which will increase the rate
    of conversion for the agent.
  • Creating a position for this task increases the
    expenses for the agent in lead generation, and it
    often takes some time to break even.

http//michaelputnam.com/
4
2. Build Platforms which Boost SEO
  • Agents can build a specialty niche and create a
    platform on the internet geared towards this
    niche. They will create evergreen content that is
    unique and informative to both the buyers and
    sellers to drive traffic to their website. The
    result is boosting SEO over the long-term with
    more relevant leads.

http//michaelputnam.com/
5
3. Create Online Reviews to Build the Brand of
the Agent
  • When clients work with real estate agents to buy
    or sell a home, its similar to what other
    customers do when making a purchase of any
    product. Those experiences can encourage or
    discourage other clients considering who they
    will work with. When agents focus on building
    solid reviews online and create a platform to
    garner reviews from past clients, they can
    provide a positive influence on future clients.
  • These three opportunities allow agents to
    transform their leads into customers over the
    long term.

http//michaelputnam.com/
6
Questions? Comments?
  • Website http//michaelputnam.com/
  • Michael Putnam
  • info_at_michaelputnam.com
  • 703-928-6514
  •  
  • References
  • http//michaelputnam.com/opportunities-internet-le
    ads/
  • We are happy to help you!
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