What Exactly Can You Customize With Magento?

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What Exactly Can You Customize With Magento?
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Introduction

• Magento in itself is a feature rich ecommerce
  platform. It provides online store owners with
  all the necessary features to quickly setup and
  run an online store. 
• This is quite enough when you wish to set up a
  basic online store with very basic features.
  However, more often than not, this is not enough.
  Your business requires much more than just the
  basics. This is exactly where customization comes
  in.

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• The Look
• Magento themes allow you to change the look and
  feel of your store as per business requirements.
  For example, if you have an end of season sale
  coming up, you can change the theme to highlight
  the sale and its terms.
• The User Experience
• User experience is by far the most important
  factor for any businesses. Improving shopping
  experiences by adding features to your store is a
  great way to drive sales. 

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• The Backend Store Management Features
• Some types of customizations help you manage
  your store efficiently. Some such customizations
  include order follow up extension where you can
  follow up on an order placed by a customer. 
• Social Features
• Adding social features ensure that you have the
  tools to market your products on social media
  websites such as Facebook and Twitter.

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Conclusion

• Overall, customization gives your store that
  little extra that could make a huge difference in
  your sales, or in your efficiency to manage the
  store. Using Magento out of the box is a good
  idea too, but customization gives you the ability
  to add features that could benefit your business
  as a whole. 

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