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BUSN 258 Course Career Path Begins busn258dotcom

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BUSN 258 Week 1-7 All Discussion Questions BUSN 258 Week 4 Midterm BUSN 258 Week 8 Final Exam BUSN258 Week 1 Assignment BUSN258 Week 2 Assignment BUSN258 Week 2 You Decide BUSN258 Week 3 Case Study BUSN258 Week 4 Assignment BUSN258 Week 5 Assignment BUSN258 Week 5 You Decide BUSN258 Week 6 Case Study BUSN258 Week 7 Assignment BUSN258 Week 7 You Decide – PowerPoint PPT presentation

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Title: BUSN 258 Course Career Path Begins busn258dotcom


1
BUSN 258 Course Career Path Begins /busn258dotcom
  • FOR MORE CLASSES VISIT
  • www.busn258.com

2
BUSN 258 Entire Course (Devry)
  • BUSN 258 Week 1-7 All Discussion Questions
  • BUSN 258 Week 4 Midterm
  • BUSN 258 Week 8 Final Exam
  • BUSN258 Week 1 Assignment
  • BUSN258 Week 2 Assignment
  • BUSN258 Week 2 You Decide
  • BUSN258 Week 3 Case Study

3
BUSN 258 Week 1 Assignment (Devry)
  • 1. What major corporations that youve heard of
    seem to be doing the best job of building
    customer loyalty? In what ways do they attempt to
    build long-term relationships with customers?
  • 2. How do ripple effects escalate the problem of
    the lost customer?

4
BUSN 258 Week 1-7 All Discussion Questions (Devry)
  • Week 1 DQ 1 - Customer Service Impact
  • Week 1 DQ 2 - Building Relationships
  • Week 2 DQ 1 - Selling
  • Week 2 DQ 2 - Listening
  • Week 3 DQ 1 - Customer Contact
  • Week 3 DQ 2 - The Web
  • Week 4 DQ 1 - The Unreasonable Customer
  • Week 4 DQ 2 - Trends
  • Week 5 DQ 1 - Customer Feedback

5
BUSN 258 Week 2 Assignment (Devry)
  • 1.What are some factors (patterns of behavior)
    that project a companys culture? List several
    examples from organizations you work in.
  • 2.What are three major elements that complicate
    listening? Give customer-service related examples
    of each.

6
BUSN 258 Week 2 You Decide (Devry)
  • Read the You Decide scenario and decide on a
    response. Your goal is to identify the critical
    issues in the scenario and determine how you
    would resolve. Write a report correctly formatted
    of at least 125 words. Drop the report in the
    DropBox. Remember to run the spelling and grammar
    checker on your work before turning it in.

7
BUSN 258 Week 3 Case Study (Devry)
  • 1. Interview After completing your assigned
    readings for this week, interview someone who has
    a customer relations/customer service role or
    responsibility where the person has
    organizational responsibility and knowledge of
    the companyÂs customer relations policies. This
    person could be in your own organization or in
    any other company. Ask the interviewee to
    describe the role and importance of customer
    relations/customer service to the organization
    and the top three customer relations/customer
    service issues faced by the organization. In case
    of a last minute conflict it is best to have a
    second choice lined up.

8
BUSN 258 Week 4 Assignment (Devry)
  • 1. Look back on your own experiences as a
    customer and identify situations when little
    things have made a difference in your buying
    decision. Think, for example, of places you have
    stopped doing business with. What little things
    pushed you out of the zone of indifference into
    the dissatisfied range? Be as specific as
    possible and remember that often dissatisfaction
    comes from a series of truly small, almost
    insignificant turnoffs.

9
BUSN 258 Week 4 Midterm - Set 1 (Devry)
  • 1.Question (TCO 1) Excellent organizations are
  • Question (TCO 2) The Gallup organization studied
    the impact of customer ________ on long-term
    customer loyalty and profitability.
  • Question (TCO 9) You can gain loyal online
    customers through a lack of competition if
  • Question (TCO 10) Customer dissatisfaction with
    a firm's phone call handling stems from
  • Question (TCO 3) A smile originates in the
  • Question (TCO 4) What percent of shopping
    decisions are made at the point of purchase?

10
BUSN 258 Week 4 Midterm - Set 2 (Devry)
  • 1.Question (TCO 1) The letter L in the acronym
    LIFE stands for ________.
  • 2. Question (TCO 2) Customer loyalty is
  • 3. Question (TCO 9) Despite many similarities
    between them, Wal-Mart and K-Mart have very
    different results, largely because of "little
    things" that seem to result in better customer
    service. How do the sales of these two companies
    compare?
  • 4. Question (TCO 10) Customer loyalty is NOT
  • 5. Question (TCO 3) One of the main principles
    behind globalization and expansion across
    cultural and geographic boundaries is

11
BUSN 258 Week 5 Assignment (Devry)
  • 1. How can organizations become more open to
    feedback? What kinds of employee training would
    help? What would you tell your employees about
    feedback importance if you were the boss?
  • 2. What are the three important steps needed to
    recover the potentially lost customer?

12
BUSN 258 Week 5 You Decide (Devry)
  • Scenario SummaryYou are a general manager with a
    service company. You are hearing comments from
    your sales group that customers are unhappy with
    your company. The comments range from poor
    service, missed assignments, to technical
    failures. When you ask for specifics, you get a
    general view of dissatisfaction from your sales
    group but not a clear view if there is an issue.

13
BUSN 258 Week 6 Case Study (Devry)
  • BUSN 258 Week 6 Case Study LL Bean ATT

14
BUSN 258 Week 7 Assignment (Devry)
  • 1.Which of the two general causes of
    stress,worker characteristics and working
    conditions,is the most significant in your job?
    How can you control or manage it?
  • 2. How can a manager best set a strategy for
    improving customer loyalty? What steps make
    sense?
  •  

15
BUSN 258 Week 7 You Decide (Devry)
  • Scenario SummaryYou are Bob Yeader, a Sales
    Manager, of a small printing company. One of you
    sales people asked for a meeting. The meeting was
    difficult. The sales person, Pat Lawson, broke
    down in the meeting. Pat said the work was too
    much and the customers too demanding. Where Pat
    used to be able to get all the work done in one a
    week, there was now too much work. Your internal
    staff has noticed that Pat seems stressed. You
    wonder if customers are seeing the stress. Pat
    was ready to quit. Pat has been with your company
    for 15 years.

16
BUSN 258 Week 8 Final Exam 1 (Devry)
  • 1.Question (TCO 1) The best way to win customer
    loyalty is to
  • 2.Question (TCO 2) Which of the following
    problems is NOT listed as a people turnoff?
  • 3.Question (TCO 3) Small companies can compete
    against larger ones if they offer
  • 4.Question (TCO 4) Which of the following is NOT
    an example of something a company can do to
    enhance extrinsic value?

17
BUSN 258 Week 8 Final Exam 2 (Devry)
  • 1. Question (TCO 1) The first step to reduce
    waiting time is to
  • 2. Question (TCO 2) Communication turnoffs
    often occur when employees are ignorant of
  • 3. Question (TCO 3) Small companies can compete
    against larger ones if they offer
  • 4. Question (TCO 4) Value arises from a
    tradeoff between
  • 5. Question (TCO 5) To enhance value through
    goodness of product fit
  • 6. Question (TCO 4) If several people are
    asking the same question, you have

18
BUSN 258 Course Career Path Begins /busn258dotcom
  • FOR MORE CLASSES VISIT
  • www.busn258.com
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